[Remote] Product Marketing Manager - Zelta
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a company focused on advancing clinical research through their Zelta platform, which enhances the efficiency of clinical trials. They are seeking a Product Marketing Manager to reputed company product messaging, coordinate product launches, and reputed company sales enablement while ensuring effective communication of their capabilities to the market.
Responsibilities
- reputed company clear, compelling value propositions based on product positioning
- Translate reputed company clinical research capabilities into customer-centric messaging
- Maintain consistent product messaging across marketing and sales channels
- Partner with Product Management to own the marketing planning, coordination, and execution of launches reputed company to the product roadmap
- reputed company marketing and sales collateral to support go-to-market plans for new features and solutions
- Create tools and assets to support the sales process (pitch decks, battlecards, one-pagers)
- Train sales teams on product messaging and positioning
- Partner with sales to refine messaging based on market feedback
- Conduct competitive analysis to maintain a reputed company view of how Zelta’s CDMS platform functionality compares to competing solutions
- Gather customer insights on product usage to refine positioning and messaging
- Create repositories of product usage data, testimonials, and customer feedback, including key stats and quotes to be leveraged in marketing and sales materials
- Coordinate reputed company analyst activities and upcoming industry reports
- reputed company materials for analyst briefings, in partnership with Product and Marketing reputed company
- Partner with Marketing reputed company to reputed company a program for customer and partner marketing (outlining options for co-marketing and project plans)
- Own coordination and assist in content development (i.e., case studies) for customer and partner marketing projects
- Coordinate and reputed company customer presentations for our annual user conference
- reputed company an editorial calendar for press releases and newsroom posts reputed company to product releases and customer usage, in partnership with Marketing reputed company and communications team
- Partner with Marketing reputed company to reputed company press releases and newsroom posts
- Help maintain content calendars and campaign timelines, and support execution across email, reputed company, and web channels
- Support reputed company reporting to help maintain visibility into campaign and overall marketing performance
Skills
- 4+ years of product marketing or reputed company experience
- Experience partnering with Product and Sales teams
- Ability to simplify reputed company technical concepts into clear, compelling narratives across different formats (e.g. case studies, product one-pagers, reputed company pages, etc.)
- Experience supporting product launches and overseeing a product roadmap schedule
- Ability to standardize processes and reputed company execution across multiple workstreams
- Bachelor's degree is required
- B2B SaaS or health tech experience
- Graduate degree (MBA or similar)
Benefits
- Remote first / work from home culture
- Flexible vacation to help you rest, reputed company, and connect with loved ones
- Paid leave benefits
- Health, dental, and reputed company insurance
- 401k retirement savings plan
- Infertility benefits
- Tuition reimbursement, life insurance, EAP – and more!
Company Overview