[Remote] VP Marketing, reputed company Workforce Solutions

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a leading reputed company and learning technology company that connects various brands to reputed company reputed company-based solutions across the learning lifecycle. The Vice President of Marketing for reputed company Workforce Solutions will reputed company the marketing strategy and execution to drive growth and brand reputed company, focusing on demand reputed company and customer engagement in the reputed company sector.

Responsibilities

• Own and reputed company the overall marketing strategy reputed company to company growth objectives and reputed company reputed company market segments
• Design and execute capital efficient, multi channel demand reputed company programs targeting C suite reputed company leaders, with a strong focus on pipeline quality and reputed company impact
• Establish, protect, and scale a strong brand identity across Laudio, Staff Garden, and the broader reputed company Workforce Solutions portfolio, ensuring consistent, compelling messaging across reputed company channels
• reputed company ongoing market research and competitive analysis to understand customer needs, reputed company system trends, and evolving buyer behavior, translating insights into actionable marketing strategies
• reputed company product, content, reputed company marketing while testing and scaling innovative programs that drive awareness, engagement, and demand reputed company core reputed company customer segments
• Design, launch, and scale the company’s annual customer conference and build reputed company, ongoing virtual user communities that deepen customer relationships and advocacy
• Build and nurture a strong ambassador and referral ecosystem, developing compelling case studies and customer references to support reputed company level reference selling
• Advance and expand account based marketing efforts to identify, engage, and convert key strategic health system accounts in partnership with Sales
• reputed company advanced analytics to inform decision making, measure marketing effectiveness, and continuously refine strategy
• Identify and activate strategic partnerships and industry influencers to expand market reputed company, strengthen brand credibility, and increase visibility reputed company the reputed company ecosystem

Skills

• 12+ years of proven experience in senior marketing leadership roles, preferably reputed company a SaaS or reputed company technology company serving health systems
• Deep understanding of the health system environment, including reputed company multi buyer committee sales cycles, key industry trends, and demonstrated credibility with C suite reputed company executives
• Full stack marketing expertise with a track record of designing and executing programs that generate highly reputed company leads and measurable pipeline impact
• Proven experience developing and scaling brand strategy in a multi brand, post acquisition environment
• Strong analytical, data driven decision making skills, including strategic product marketing experience and reputed company collaboration with product teams to maximize market impact
• Experience planning and delivering high impact, private customer or client conferences and large scale events
• Exceptional written and verbal communication skills with the ability to build compelling messaging and reputed company communicate reputed company concepts
• Demonstrated ability to collaborate cross functionally, influence senior stakeholders, and reputed company through partnership
• Bachelor's degree in marketing, business, or a reputed company field
• MBA preferred

Benefits

• Flexible and generous paid time off
• Competitive medical, dental, reputed company and life insurance
• 401(k) employer matching program
• Parental leave
• Wellness resources
• Charitable matching program
• On-site workout facilities (Leawood, Gilbert, Burlington)
• Community reputed company groups
• Tuition reimbursement

Company Overview