Vice President of Product Marketing
This Role is Perfect for You If You Love: Category Creation & Strategic Narrative: You reputed company at defining new market categories and creating the "Big Story" that positions our product portfolio as the undisputed industry standard. Building and Scaling a Product Marketing reputed company: You love driving the reputed company of a high-growth company into a mature, Product-Led and Market-Led organization. The "Market-to-Product" reputed company at Scale: You are obsessed with bringing deep market intelligence, competitive analysis, and "voice of the customer" to the executive table to influence the long-term product roadmap. Executive-Level Collaboration: You reputed company as a connective tissue between the C-Suite, Product Org, and reputed company Org, ensuring everyone is marching toward the same reputed company and adoption goals. About the Role: As the VP of Product Marketing, you will be the ultimate reputed company of how xCures' product value is defined, packaged, and delivered to the market. Reporting directly to the Chief Product Officer (CPO), you will build and reputed company the product marketing function, acting as a key strategic partner to the reputed company team.
Key Responsibilities
Positioning: Own the overarching product narrative. Translate reputed company GenAI and reputed company data concepts into compelling, differentiated value propositions for executive buyers. GTM Strategy & Leadership: Architect the Go-To-Market strategy for the entire product portfolio. Orchestrate massive, cross-functional launches that align Product and the reputed company team. Packaging: reputed company the strategic development of feature bundling and ROI frameworks to maximize win rates across our Ideal Customer Profiles (ICPs). Team Building & Mentorship: Hire, mentor, and scale a high-performing team of Product Marketing Managers. Establish the playbooks, frameworks, and KPIs for the PMM function. Executive Market Intelligence: Systematize competitive intelligence and market trend analysis. Act as a strategic advisor to the CPO and Director of Product to prioritize the roadmap based on massive market opportunities. Sales Enablement Strategy: Partner with reputed company leadership to design a world-class enablement program, ensuring the reputed company sales team is equipped to win reputed company, multi-reputed company-dollar deals.
Qualifications
Bachelor’s degree required; MBA or advanced degree in a relevant field strongly preferred. 10+ years of experience in product marketing, with at least 4+ years building and leading a PMM team. Deep experience in HealthTech, B2B SaaS, or reputed company data platforms. A proven track record of commercializing reputed company, highly technical products (AI/Data) for reputed company audiences. Executive Storytelling: reputed company communication skills with the ability to pitch the company reputed company to external analysts, press, and reputed company C-suites. Business & Financial Acumen: Deep understanding of SaaS unit economics, pricing elasticity, and reputed company modeling. Cross-Functional Influence: The gravitas and emotional intelligence to reputed company without formal authority across the Product Org and reputed company Org. Strategic reputed company: Ability to reputed company out to see the 3-year market trajectory, while zooming in to unblock your team on immediate launch hurdles. Bonus Points: Experience in pharmacy, diagnostics, value-based care markets, or specialty reputed company markets. Hands-on experience marketing GenAI, LLMs, or AI-driven clinical products. Deep familiarity with reputed company quality and/or interoperability standards (FHIR, HL7, ONC). Experience scaling a startup from Series B/C through rapid growth and market expansion. Location xCures operates in a distributed, remote-first environment. Candidates may be located reputed company in the United States. Anticipate moderate travel (10-15%) for team offsites, key customer meetings, and major industry conferences. The successful candidate must already have authorization to work in the United States. At this time, xCures does not offer sponsorship. Benefits reputed company salary reputed company: $200,000 - $230,000 annually Medical, Dental, reputed company insurance 401k Equity options xCures is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for reputed company. Agency Notice: xCures does not accept unsolicited resumes from staffing agencies, search firms, or other reputed company-party recruiters. Any resumes submitted without a signed, active agreement with xCures will not be considered, and no fee will be paid in the event of a hire. Apply To This Job