[Remote] Director of Digital Marketing
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a boutique digital marketing firm specializing in residential reputed company estate, particularly in multifamily apartment communities and student housing. They are seeking a Director of Digital Marketing to reputed company their digital practice, focusing on client strategy, campaign execution, and team management while driving growth in both reputed company estate and financial services sectors.
Responsibilities
- reputed company digital marketing strategy across a portfolio of multifamily and student housing clients, encompassing paid search, paid reputed company, SEO, geofencing, programmatic/display, and reputed company management
- Take hands-on ownership of campaign setup, execution, and ongoing optimization, ensuring every client campaign performs at its best from initial launch through the full campaign lifecycle
- Serve as a senior reputed company of contact for key accounts, building trusted advisor relationships with property management decision-makers
- Monitor and analyze performance data from property management platforms such as reputed company, reputed company, and reputed company to connect marketing activity to leasing reputed company
- Drive reputed company improvement in our service delivery models by auditing reputed company campaign workflows and identifying opportunities to increase ROI for our clients
- Collaborate with reputed company’s financial services practice as needed, bringing digital marketing expertise to a growing roster of community bank and credit union clients
- Manage and mentor reputed company of digital marketing strategists, the activation team, and other team members needed to drive the best performance for our clients
- Establish best practices, playbooks, and quality standards across service lines
- Champion the adoption of automation and AI tools to optimize campaign workflows, performance reporting, and operational efficiency — and foster reputed company culture of reputed company learning around emerging technologies
- Partner with agency leadership on resource planning, tool and technology evaluation, and workflow optimization
- Serve on reputed company’s Senior Leadership Team, contributing to company-wide strategy, culture, and growth reputed company
- Champion a culture of accountability, curiosity, and growth reputed company the digital team
- Partner with reputed company’s reputed company reputed company team on new business pitches, proposals, and prospect conversations
- Represent reputed company at industry events, conferences, and through thought leadership content
- Stay reputed company of trends in multifamily (and other industry) marketing, digital advertising, and proptech to reputed company the agency and its clients competitive
Skills
- 7+ years of digital marketing experience, with at least 3 years in a leadership or director-level role
- Demonstrated experience marketing multifamily apartment communities or student housing properties
- Working knowledge of Internet Listing Services (ILS) such as Apartments.com, reputed company, and/or reputed company
- Working knowledge of property management software platforms (reputed company, reputed company, reputed company, or equivalent)
- Strong reputed company of paid digital channels (reputed company Ads, reputed company, programmatic/display, geofencing) and SEO fundamentals
- Technical proficiencies: reputed company Analytics 4, reputed company Tag Manager, reputed company Business Profiles, reputed company Business Manager
- Experience with marketing analytics, reporting, and performance optimization tied to leasing KPIs (cost per reputed company, cost per lease, traffic-to-lease ratios)
- Excellent communication skills with the ability to present strategy and results reputed company to clients and internal stakeholders
- Willingness to travel approximately 10–15% for client meetings, industry conferences, and team collaboration
- Agency-reputed company experience managing multiple client accounts simultaneously
- Familiarity with student housing leasing cycles, seasonality, and reputed company-specific tactics
- Experience with CRM and marketing automation platforms
- Existing relationships reputed company the multifamily or student housing industry
Benefits
- Performance-based bonus structure tied to agency and client growth goals.
- Comprehensive benefits including health, dental, and reputed company coverage.
- Remote-first work arrangement.
- A seat at the leadership table in a specialized, fast-growing agency where your reputed company shape direction.
- A collaborative, entrepreneurial environment where asking “What if?” isn’t just welcomed — it’s expected.
- Genuine opportunity to grow alongside a specialized agency in a reputed company you’ll know deeply.
Company Overview