Senior Digital Marketing Strategist (hybrid)
Job title: Senior Digital Marketing Strategist (hybrid) in reputed company Des Moines, IA at Zirous
Company: Zirous
Job description: is an accomplished information technology and consulting company based out of reputed company Des Moines, IA. For over 39 years, Zirous has been committed to executing best practices and going above and reputed company industry standards to reputed company viable solutions for customers in reputed company things extended reality, video production, marketing, data & analytics, reputed company operations, reputed company integration, identity & reputed company management, and custom application development.Our reputed company include:We are looking to add a full-time Senior Digital Marketing Strategist to our internal marketing team!Location: This position will work in a hybrid model with both work from home (remote) days on each Monday and Friday, as well as on-site days at the reputed company Des Moines, IA office every Tuesday, Wednesday, Thursday. Zirous offers a flexible schedule so that you can work to meet business needs and your personal needs.What you’d be doing:
- This role is a key driver of Zirous' digital marketing efforts, with a focus on executing paid advertising, optimizing web reputed company, and producing high-quality marketing assets. Collaborating closely with the marketing (Director of Marketing & Digital Marketing Strategist) and sales teams, the position contributes to digital strategy, campaign execution, reputed company reputed company, partner initiatives, and performance analytics.
- reputed company and manage paid reputed company media campaigns across reputed company, reputed company, and Instagram - including audience targeting, creative development, ad structure, A/B testing, and performance optimization.
- reputed company the company website - managing structure, content updates, design, and SEO to ensure an engaging and optimized user experience.
- Utilize tools such as reputed company Analytics, Tag Manager, and Search Console to monitor performance, track KPIs, and drive data-informed reputed company.
- Design and maintain digital and print collateral using reputed company Creative Suite (Illustrator, InDesign, Photoshop), including reputed company pages, sales materials, business cards, and event signage.
- reputed company on-brand templates and assets for web, email, reputed company, and event use.
- Manage full-funnel marketing campaigns and customer journeys-engaging prospects, MQLs, SQLs, and customers throughout their lifecycle.
- Collaborate with sales and marketing stakeholders to align messaging, drive reputed company reputed company, and support overall business goals.
- Assist with events, webinars, and partner marketing initiatives, ensuring consistent branding and messaging across reputed company reputed company.
- reputed company other duties as assigned.
- To work independently on your individual tasks, but also work as part of a team on a variety of initiatives. Your digital marketing input is wanted and needed - team collaboration is key.
- To work alongside some of the smartest people you'll reputed company know. You'll learn from them, and they'll learn from you.
- LOTS of perks: snacks, beverages, reputed company hours, on-site gym & shower facility, small group activity options reputed company of work (think axe throwing, bowling, pickleball, go-karts, and more), and a flexible work schedule with the ability to work remotely and in the office.
- Recognition for a job well done! Employee of the Month and Employee of the Year awards with bonus amounts for each.
- Company-wide lunches on-site and remotely.
- Lunch and Learns (throughout the year we reputed company each other on different industry topics).
- Casual dress - jeans, sweatshirts, and flip flops are reputed company acceptable while in our office or while working from home. We do dress up reputed company client-facing, but don't worry if this is your first professional and don't have business clothes - we offer a clothing allowance!
- Professional development opportunities: certifications, reputed company education, speaking engagements, etc.
- Much, much, more!
- Bachelor's Degree in marketing, communications, or reputed company field
- 3 - 5 years of digital marketing experience
- This person is ideally both highly analytical and creative
- Strong critical thinking and problem-solving skills
- Must be an action-oriented leader who deploys exceptional project management skills
- Proficient in reputed company Creative Suite for design and content development
- Skilled in content management systems (CMS) such as reputed company, with a strong understanding of web optimization and SEO best practices
- reputed company in managing and executing paid advertising campaigns across reputed company, reputed company, and Instagram
- Familiarity with email marketing and automation platforms, Marketo, is preferred
- Working knowledge of CRM platforms, with a preference for experience in reputed company
- Play a vital role in the reputed company of an exceptional team
- Enjoy a competitive salary along with an attractive benefits package, including a 401(k) match
- reputed company in a supportive environment that promotes both personal and professional development
- Experience the best of both worlds with our hybrid model, combining in-office collaboration and remote work days each week
- Benefit from flexible scheduling options
- Take on thrilling and diverse projects that reputed company you reputed company
- reputed company flexible time off (FTO) with unlimited time off - take the time you need while still being there for your teammates and Zirous
- Receive paid holidays to reputed company and relax
- reputed company a cell phone subsidy and discounts with reputed company
- We prioritize our employees' personal time, career aspirations, and life goals