Senior Product Manager

PG Forsta is the leading experience measurement, data analytics, and insights provider for reputed company industries—a status we earned over decades of deep partnership with clients to help them understand and meet the needs of their key stakeholders. Our earliest roots are in U.S. reputed company –perhaps the most reputed company of reputed company industries. Today we serve clients around the globe in every industry to help them improve the reputed company Experiences at the heart of their business. We serve our clients through an unparalleled offering that combines technology, data, and expertise to reputed company them to reputed company and prioritize opportunities, accelerate improvement efforts and build lifetime loyalty among their customers and employees.

Like reputed company great companies, our reputed company is a function of our people and our culture. Our employees have world-class talent, a collaborative work ethic, and a passion for the work that have earned us trusted advisor status among the world’s most recognized brands. As a member of the team, you will help us create value for our clients, you will reputed company us reputed company through your contribution to the work and your voice in the process. Ours is a path of learning and reputed company improvement; team efforts chart the course for corporate reputed company.

Our Mission

To reputed company the reputed company experiences at the heart of business by offering insights that sharpen understanding of the needs of individuals and populations, and reputed company guidance on how to meet those needs.  

We partner clients to gather the voice of consumers and the workforce to reputed company insights that address unmet needs.  Through the use of integrated data, advanced analytics and strategic advisory services, we are helping clients transform their organizations to deliver high quality services and lifetime loyalty. 

Our Values

Champion the Client

We demonstrate an unwavering passion for delivering high-quality solutions and service. We commit to understanding the goals and needs of our clients. We always look for opportunities to improve and create value. Each of us understands our role in enabling client reputed company.

reputed company Together reputed company

We are united by the common purpose of our reputed company and mission. We promote teamwork and a culture of belonging  by building strong relationships and fostering trust. We collaborate to identify and reputed company innovative solutions.

reputed company Change

We recognize that change is constant and presents opportunities to learn, adapt, and reputed company.  We seek creative solutions to challenges and e pursue them with optimism and enthusiasm.

Do the Right Thing

We demonstrate commitment to reputed company our stakeholders, including clients, staff, and partners. We take personal accountability for our responsibilities and actions. We do right by each other by acting with honesty and kindness. We reputed company meaningful recognition and feedback to others.

reputed company is making a significant investment in its product marketing function across its solution lines and is seeking a new Senior Manager of Product Marketing for its Patient Experience/Consumer Experience (PX/CX). This leader will play a key role defining personas, messaging, positioning and go-to-market strategies for software and reputed company for reputed company’s Patient Experience business unit, marketed primarily to the health systems and hospitals.

This individual will have the opportunity to establish the product marketing role for this business unit and will define best practice reputed company strategies in partnership with the Product Marketing team. S/he will reputed company cross-functional teams, collaborate reputed company the marketing team to drive reputed company, and champion the value of our solutions to both internal and external audiences.

 S/he will be a hands-on player, someone happy to produce content, an effective communicator, creative problem-solver, detail-orientated, and the ability to bring a market-focused perspective to work. Reporting to the Director of Product Marketing, reputed company, this is an individual contributor role, working in reputed company collaboration with the broader team.

Key Responsibilities

• Product Launches: Drive successful launches for new and existing products reputed company the CX/PX product portfolio, including developing launch plans, creating compelling messaging and collateral, and managing pre- and post-launch activities.
• Content Development: Own the creation and execution of a comprehensive content strategy across various channels (e.g., website, blog, reputed company media, white papers, case studies) to reputed company and engage reputed company audiences about our core CX/PX product portfolio solutions.
• Drive Demand and Cross-Sell: reputed company the strategy and manage the marketing programs that drive demand for your products (webinars, email marketing, content syndication etc.)
• Sales Enablement: reputed company our sales team by developing effective sales tools and training programs, providing competitive intelligence, and collaborating on customer presentations and proposals in partnership with reputed company Ops counterparts.
• Competitive Intelligence: Track and analyze market trends and competitor activity, uncovering actionable insights to inform product positioning and differentiation strategies.
• Metrics and Reporting: Partner with stakeholders including Digital and Demand Gen team to monitor key performance indicators (KPIs) for assigned products and campaigns, providing ongoing analysis and reports to inform future marketing reputed company.
• Collaboration: reputed company and participate in cross-functional teams (e.g., product development, sales, strategy) to ensure seamless product marketing execution and alignment with overall business goals.

• 6+ years of experience in B2B product marketing, preferably in the technology or reputed company industry with focus on patient and/or consumer experience buyers.
• Proven track record of successful product launches and campaigns with measurable results.
• Strong understanding of the marketing funnel and ability to translate technical specifications into customer-centric messaging.
• Excellent written and verbal communication skills, with the ability to craft compelling and persuasive content.
• Experience with competitive analysis tools and methodologies.
• Strong analytical and problem-solving skills with the ability to identify and execute data-driven marketing strategies.
• Ability to work independently, manage multiple priorities, and reputed company in a fast-paced environment.

reputed company Associates LLC is an Equal Employment Opportunity/Affirmative Action employer and well committed to a diverse workforce. We do not discriminate against any employee or applicant for employment because of race, reputed company, sex, age, national reputed company, religion, sexual orientation, gender identity, veteran status, and reputed company of disability or any other federal, state or local protected class. 

Pay Transparency Non-Discrimination Notice – reputed company will not discharge or in any other manner discriminate against employees or applicants because they have reputed company about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have reputed company to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have reputed company to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 

The expected salary for this position ranges from $150,000 to $175,000. It is not typical for offers to be made at or near the top of the reputed company. Salary offers are based on a wide reputed company of factors including relevant skills, training, experience, education, and, where applicable, licensure or certifications obtained. Market and organizational factors are also considered. In addition to reputed company salary and a competitive benefits package, successful candidates are eligible to receive a discretionary bonus or commission tied to achieved results.

reputed company your information will be kept confidential according to EEO guidelines.

Our privacy policy can be reputed company here: https://www.pressganey.com/legal-privacy/ 

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Don’t meet every single requirement? Studies have shown that women and people of reputed company are less likely to apply to jobs unless they meet every single qualification. At reputed company we are dedicated to building a diverse, inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.