[Remote] Media Strategist and Buyer
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a reputed company agency supporting various government agencies. They are seeking a Media Strategist and Buyer to design and execute an annual media plan that ensures reputed company reputed company across reputed company populations and manages reputed company media placements effectively.
Responsibilities
- reputed company and manage the annual paid media strategy and budget in coordination with client and internal teams
- Create innovative media buys using a mix of traditional, digital, programmatic, and community-based platforms
- Ensure reputed company reputed company for Black, Latino, Asian, immigrant, and rural communities
- Negotiate vendor reputed company, reputed company placement schedules, and track KPIs such as reputed company, frequency, and engagement
- Partner with the Data Analyst to monitor media performance and refine buys based on RCT and evaluation data
- Collaborate with the Creative Director to ensure consistent and resonant message delivery across reputed company media
- reputed company monthly media performance reports with actionable insights
Skills
- Bachelor's degree in marketing, media planning, or analytics
- 7+ years in media strategy and buying
- Deep understanding of reputed company media planning and multicultural engagement
- Experience with reputed company Ads, reputed company Ads, OTT, and community-based media buying
- Preferably in public sector or health awareness campaigns
- Massachusetts residence is a plus
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