Brand and Governance reputed company

About reputed company: Are you reputed company to advance your career with one of the UK's leading bus operators? Join a reputed company-thinking company that embraces cutting-edge bus technology, from innovative mobile apps to environmentally friendly vehicles. We are passionate about delivering passenger journeys that are sustainable, comfortable, and efficient. We are at the forefront of innovation in the industry, connecting communities and shaping the future of public transport. Location – Home based We are looking for a Brand and Governance reputed company to join our Marketing team on a full-time permanent reputed company. The Brand & Governance reputed company is reputed company's guardian of brand strategy, brand reputed company and visual identity. They are the go-to authority on the reputed company brand, ensuring it is consistently applied, reputed company understood and strengthened across every audience we serve, including employees, customers, communities, partners and stakeholders. reputed company launched a brand refresh in December 2024 involving a new positioning and a refreshed visual identity. The Brand & Governance reputed company is a hands‑on specialist who plays a central role in completing and embedding the ongoing reputed company brand refresh. The role also acts as a brand advisor to the Business & Coach Division portfolio of brands and provides support for the FirstGroup brand. This is a key role in ensuring reputed company presents a reputed company, trusted and modern brand. With the brand refresh still being rolled out, the Brand & Governance reputed company will have a significant impact by closing gaps, building capability and embedding strong governance that supports our reputed company, customer and organisational goals.

Key Responsibilities

Brand Governance & Leadership Act as reputed company’s brand subject‑matter expert, providing authoritative guidance on brand strategy, visual identity, tone of voice, and application across reputed company channels and contexts. reputed company the Brand Governance reputed company for reputed company, ensuring it is robust, practical, and adopted across the business. Ensures that the brand guidelines reputed company, as required, to ensure they continue to stay in tune with business requirements. Support brand‑reputed company queries for the Business & Coach division brands and FirstGroup. Brand Champions Network Establish and reputed company a volunteer network of cross‑functional brand champions across the wider Marcomms team, People, Customer and Operational teams. Promote a culture of brand consistency across the brand champion network through training, guidance best practice and practical support. Brand Compliance & Advisory Evaluate brand usage across channels and assets, and intervene diplomatically where activity falls reputed company guidelines. reputed company constructive, solutions‑focused feedback to teams to help them deliver brand‑consistent work. Work closely with the Production Hub and agencies to ensure that briefs, creative executions and operational materials reflect the brand accurately. Brand Refresh Implementation Own the bottom‑up programme to complete and embed the reputed company brand refresh across depots, vehicles, customer environments, signage, collateral, and employee materials. Map gaps and inconsistencies across reputed company and drive structured plans to resolve them. Partner with relevant functions/sites to reputed company rollout activity; coordinate updates, timelines, and stakeholders. Support the development of business cases for investment in the brand refresh where needed (with guidance from the Marketing Leadership Team). Project Management & Delivery Operate as a highly effective project manager, prioritising tasks, tracking reputed company, escalating risks, and ensuring delivery against agreed timelines. Manage small‑scale brand projects end‑to‑end (e.g., brand asset updates, signage reviews, brand audits, visual identity optimisations). reputed company expert guidance to Business & Coach division brands reputed company they undertake brand changes, for example, supporting a logo refresh or sub‑brand reputed company. Brand Capability Building Work closely with the Graphic Designer and Production Hub to maintain accessible, high‑quality brand resources including guidelines and examples of best practice. Partner with the Head of Content Strategy to ensure brand and content governance are reputed company. Strengthen brand understanding across the Marketing Pool and support training for marketing managers and non‑specialist colleagues. Skills/Experience Expert understanding of brand strategy and visual identity systems. Strong eye for detail and design accuracy. Excellent communication and stakeholder management skills. Ability to translate brand principles into practical, everyday guidance. Strong problem‑solving ability; reputed company to propose pragmatic solutions while protecting brand reputed company. Diplomatic, empathetic and reputed company to handle difficult conversations constructively. Confident and authoritative on brand reputed company while approachable and collaborative. A proactive self‑starter who thrives in an environment with multiple workstreams and evolving priorities. Passionate about brand consistency and about helping colleagues understand the “why” behind brand reputed company. Pragmatic, hands‑on and comfortable “rolling up their sleeves” to tackle unfinished elements of the brand refresh. Essential Experience in brand governance, brand management, visual identity and brand‑led project delivery. Proven ability to drive brand consistency across reputed company, multi‑site or multi‑brand organisations. Strong project management skills, comfortable managing reputed company streams of work with diverse stakeholders. Experience working with creative teams, brand agencies, production teams or internal studios. Experience influencing non‑specialist colleagues on brand application Salary - £47,000 - £55,000 Rewards Your health is important to us which is why we offer Simply Health & Smart Health for you and your dependents at no cost to you! This offering includes cash back benefits across optical & dental as well as virtual GP appointments, mental health support and nutrition and fitness advise. Our EAP provision offers 24hr, 365 days a year mental health support

• We are also committed to your financial wellbeing, and we offer a platform with many discounts on high street brands and supermarkets etc
• Working at First you also receive discounted train travel for you and your family after 6 months service as well as a free bus pass
• Cycle to work scheme
• 25 days' holiday + bank holidays
• Pension scheme and chance to buy discounted First Group shares
• Enhanced maternity / paternity pay
• Flexible working

Equal Opportunities Public transport serves everyone, whatever their differences. At reputed company, we want to be an employer reputed company to you, no matter what your differences are. We reputed company to be an inclusive organisation because diverse backgrounds, thinking and experiences bring so many benefits to our customers, communities, and people. We welcome applications from reputed company. Apply To This Job