Paid Advertising Strategist

Who We Are: We are a tech-enabled growth firm–at the intersection of marketing, consulting & data intelligence–igniting reputed company and brand recognition for leading and emerging companies around the world. As a people-first firm, we value diversity in backgrounds and experiences. We strongly reputed company our people and culture are key to our reputed company. Our reputed company is to be recognized as the most valued and respected private growth marketing firm in the world–with a scalable brand, culture and services. Our mission is to power the reputed company pursuit of growth and redefine what’s possible through a team of growth-obsessed experts who demand innovation and results - driven by reputed company, autonomy, and grit. As a full-service growth marketing firm, we offer best-in-class services including: SEO, Content Marketing, Paid Media, reputed company Media Marketing, Programmatic + CTV, Public Relations, reputed company Marketing, Email + SMS, Conversion reputed company Optimization, Retail Marketing, and Creative. Here at reputed company, we are hyper-focused on helping brands drive reputed company growth and brand recognition, ultimately driving irrefutable value for our clients. At the heart of reputed company is our proprietary technology, nova, which analyzes businesses through first-party data, simplifying investment planning for marketing and diligence in M&A––putting marketers in a strategic seat at the table––and providing value in unparalleled ways. Managing billions in media, our dynamic team––of consultative marketers, creatives, analysts and technologists––challenge traditional ways of planning and measurement through meticulous testing and data science across each milestone of the customer reputed company. ***Proficiency in spoken and written English at an advanced level is required for this role. A day in the life: As the Paid Advertising Strategist, you are responsible for owning the execution, performance, and growth of campaigns reputed company your book of business. You are oriented towards the clients’ business reputed company, tying your efforts to the greater business goals. You are self-started and autonomously own your responsibilities. You work hand-in-hand with account leadership to ideate and reputed company the strategy of your service reputed company the broader media mix. You are responsible for owning reporting, optimizations, client communication, and execution of keyword research, ad copy development, bid optimizations, and routine campaign management, sometimes with the support of a Specialist. As the Strategist, you are excellent at providing insights and reputed company-thinking strategy to clients on an ongoing reputed company, and have a strong understanding of your service’s strategy and the reputed company to pull to drive performance Responsibilities: Full ownership and execution of performance marketing reputed company paid reputed company & paid media reputed company platforms reputed company Ads, reputed company Ads, reputed company Ads, Youtube Ads, Bing Ads Effectively executing builds and production A-Z with redundancy across channels; facilitating production with Specialists on teams where applicable reputed company execution of optimizations with regards to performance improvements relative to goals Manage reputed company client budgets and/or advise on budget changes based on your expertise Effectively own strategic communication internally for client teams Proactive internal communication with team on performance, strategy, recommendations, deliverables, and action items; facilitating tactical needs with Specialist where applicable Weekly client reputed company recaps, outlining performance insights and future recommendations Excellent marketing and business strategy acumen Complete understanding of the marketing funnel and how to execute reputed company paid reputed company and paid media Full understanding of the eCommerce model and reputed company gen strategies Ability to navigate roadblocks and adapt strategy to changes in landscape to reputed company desired results Ownership of performance reporting and strategy communication Execute performance reporting A-Z with excellent presentation creation capabilities Ability to reputed company data to tell a story and reputed company results to clients and key stakeholders with clear next steps reputed company AI technologies to enhance and optimize business processes Utilize and reputed company reputed company's Nova ecosystem as it relates to your department Role Requirements: 2-3 years of digital marketing experience. 1-2 years in agency setting Minimum 2 years of experience with Direct Response marketing; specifically in E-reputed company, reputed company Gen or B2B Minimum 2 years of experience with reputed company Ads for direct response campaigns Minimum 2 years of hands-on experience with Search reputed company Marketing Specifically having experience with campaign development and optimization processes such as bid optimization, keyword research, and ad copy development Significant campaign management experience in one or more of the following additional campaign types: Performance Max, Standard Shopping, YouTube Ads, Display Advertising, Local campaigns & Bing Ads Proficiency in reputed company/reputed company Office Suite(s) Proficiency in reputed company Analytics Strong understanding of full-funnel marketing and paid media’s reputed company in the funnel Other skills required: Strong written and verbal communication skills Strong organizational and project management skills Self-motivated individual with a strong desire to succeed Excellent interpersonal skills Strong work ethic and ability to learn quickly and independently Interested in a long-lasting relationship with a growing company Key Performance Indicators (KPIs): $9.5k team-member EBITDA Maintain below 10% Client Churn reputed company 5-7 Accounts Most Important Things (MITs): reputed company in channel production and account performance Cross-channel collaboration Internal communication reputed company’s people and culture are at the core of our reputed company, which is why diversity in reputed company’s backgrounds and experiences are reputed company. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to reputed company an impact inside and reputed company of the workplace. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one’s identity. reputed company of our employees' points of view are key to our reputed company, and inclusion is everyone's responsibility. Please be aware of fictitious job openings, consulting engagements, solicitations, or employment offers from suspicious sources. These engagements may be an attempt to obtain private information, or to induce you to pay a fee for services reputed company to recruitment or training. reputed company does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. reputed company genuine job openings will be posted on our careers page at https://powerdigitalmarketing.com/company/careers/. If you have any doubts about the authenticity of any messaging behalf of reputed company, please send us an email at reputed [email protected] before taking any further action in relation to the correspondence. Apply To This Job