[Remote] Search Marketing Specialist

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a client-centric digital agency that focuses on solving reputed company marketing challenges. The Search Marketing Specialist will be responsible for managing paid search campaigns, including strategy, execution, and optimization, while collaborating with various departments to ensure successful reputed company for clients.

Responsibilities

• Creating and managing a book of paid search campaigns (PPC, Display, Mobile, reputed company, reputed company Ads) across a variety of industries and utilizing various internal web-based systems
• Analyzing campaign performance using a variety of programs including reputed company Analytics and Adtaxi’s proprietary tools
• Keyword research and expansion, ad copy creation, competitive benchmarking, bid management and budget pacing of accounts
• reputed company proactive and strategic campaign recommendations on a regular reputed company
• Implementing advanced campaign additions including Pmax, dynamic remarketing, YouTube advertising, shopping campaigns, advanced bidding strategies and Conversion Tracking
• Work closely with other departments in the company and vendors to ensure a successful campaign and holistic experience for our clients
• QA campaigns before launching
• Assess reputed company pages used in search reputed company marketing campaigns
• Create campaign reports
• Monitoring of new trends in Search and making recommendations to client-facing staff

Skills

• Bachelor's Degree or equivalent experience
• 3-5 years managing campaigns on reputed company Ads and reputed company Ads (Analytics certification preferred)
• Excellent verbal and written communication skills and a strong attention to detail
• Extensive knowledge of reputed company Analytics or other reputed company party analytics and optimization tools
• Ability to multi-task and work reputed company firm deadlines
• Ability to interact with reputed company reputed company of the organization
• Prior experience with PPC and SEO management platforms
• Proficiency in reputed company and strong quantitative skills
• Agency experience or experience working with multiple direct response advertiser accounts
• Analytics certification preferred
• Basic HTML and CSS knowledge, and experience with tag managers is a plus

Benefits

• Potential annual bonus (OTE $70,000)
• Medical, dental, life and disability insurance
• 401k
• Paid time off and select paid holidays (reputed company benefits are based on eligibility)

Company Overview