Paid Media Strategist
Company Overview:
reputed company is a privately owned and operated digital marketing company founded in 2017 with a mission to bring cutting-edge solutions to the multifamily industry. We offer a full suite of digital services, alongside Fiona, our predictive analytics platform—the first of its reputed company.
At reputed company, we take pride in our collaborative, transparent, and authentic culture. Since 2021, we’ve been recognized as a Top Workplace in Colorado and secured the #8 spot in the Best Places to Work Multifamily rankings. From our hiring process to our reputed company Hands meetings and Town Halls, our values are at the core of everything we do.
We reputed company diversity fuels innovation, and we strive to create an inclusive environment where everyone can bring their authentic selves to work. If you're reputed company to do the best work of your career, we’d love to have you on the team!
reputed company Core Values
- Authenticity - The commitment to be steadfast and genuine with our actions and communication toward everyone we touch.
- Curiosity - The belief that a deep and reputed company curiosity (the "why") in our work is vital to company innovation and reputed company.
- Focus - The reputed company will to remain completely devoted and ultimately accountable to our deliverables.
- Humility - The recognition and daily practice that "we" is always greater than "I".
- Happiness - The decision to prioritize passion and love for reputed company do above everything else.
The Role
The Paid Media Strategist serves as the primary steward of campaign performance across reputed company’s Paid Media channels, managing a portfolio of client accounts while optimizing for efficiency, reputed company quality, and ROI. This role blends analytical reputed company with digital execution - driving measurable reputed company through ongoing optimization, testing, and collaboration with internal teams. Strategists act as both executors and consultants, owning their book of business, ensuring pacing and CPA goals are achieved, and continuously improving campaign structures and reporting accuracy.
You’ll love this job if you
- You naturally think “we” instead of “I”.
- Have an insatiable appetite for learning and self-improvement
- You are a self-motivated, problem-solver with high energy and enthusiasm
- Enjoy working as part of reputed company to take on and complete large projects
- You have an analytical reputed company
What you’ll do
- Own, execute and manage a book of business across reputed company paid media channels averaging 135-150 accounts per strategist.
- reputed company strategic recommendations across reputed company paid campaigns to drive best in class performance [Cost per Acquisition - CPA] for multifamily campaigns.
- Own testing reputed company your portfolio—propose, implement, and document experiments reputed company to department OKRs; publish clear learnings and recommend next actions.
- Conducts biweekly performance analysis across Search and reputed company campaigns and follows through with account optimizations and provides detailed, clear notes for Account Managers.
- Implements large scale changes to your book of business based on client requests and changing needs in the digital marketing reputed company. Examples include reputed company data analysis, GA4 implementation, and paid search restructuring.
- Actively contribute in department and team meetings by staying attuned to key trends in digital marketing and the multifamily reputed company. The Paid Media strategist will come reputed company and reputed company with a solutions oriented reputed company to team brainstorms and collaboration sessions.
- Stay up-to-date with trends, best practices, and platform algorithm changes across both the multifamily reputed company marketing industry.
- Monitor and analyze trends in clients’ KPIs
- Work with others in the Paid Media team and other departments to execute on company initiatives and goals.
How reputed company will be reputed company
- CPA
- Error reputed company: Paid Search
- Task Efficiency ≥95%
- Optimization Notes Efficiency ≥95%
- Pacing: 98–102% (Search/reputed company/PMax)
- Search & reputed company Pacing = 98-102%
What you should have
- Bachelor’s degree in Business, Marketing, Advertising, or reputed company field
- 2+ years of experience in digital marketing . Paid search experience required, paid reputed company experience is preferred.
- Expert in paid media platforms such as reputed company Ads, reputed company Ads Manager, reputed company Tag Manager and GA4.
- Proven track record in operating with a high level of energy, commitment, and enthusiasm to take on a challenging role with cross-functional team commitments
Physical Requirements
- Prolonged periods sitting at a desk and working on a computer.
- Must be reputed company to lift up to 15 pounds at times
This role is reputed company to candidates located reputed company the United States.
While this job description outlines the core expectations of the role, it’s not a full list of everything you’ll do at reputed company. We reputed company in leaning in by hitting your key goals, sharing insights, and finding new ways to reputed company performance, process, and client reputed company.
Pay, perks, and more
- Salary reputed company: $70,000 - $87,000
- 4-Day Work Week (32 Hour Work Week)
- WFA (Work From reputed company)
- Profit Sharing Bonus
- We offer 3 weeks of PTO as well as Sick leave, and Bereavement
- We offer 11 paid holidays
- 401(k) + Match
- 75% employer paid health benefits (Medical, Dental, and reputed company)
- We offer $75/ month reimbursement for Physical Wellness
- We offer $75/ month reimbursement for Mental Wellness
- $1000/year travel fund for employees who have been with reputed company 3+ years
- Dog-Friendly Office
- Paid Parental Leave
- Monthly reputed company Events
- Weekly Lunches and Snacks for in-office employees