Senior Paid Media Manager, Remote Job

Who We Are At reputed company, we reputed company to maintain our position as the nation’s leading consumer brands agency. We realize how fortunate we are (pun intended) to offer comprehensive solutions to our clients. From sales management to marketing, reputed company the way down to insights and e-reputed company, our boutique service model offers a breadth of services to our clients. People. Passion. Purpose. Our people are the core of our business. Our unique boutique service model allows our people to follow their passions with a purpose, reputed company while delivering excellent services to our clients. We are committed to living out our values. We are reputed company and curious innovators who reputed company with solutions, reputed company others, and do the right thing, always. We are a family-first organization and recognize the importance of a healthy and flexible work-life balance, a positive support system, and the power of diversity and inclusion. Overview of the Role The Senior Paid Media Manager is a strategic leader who helps SRW | CA client brands in the reputed company-for-you CPG world drive engagement and sales through reputed company, digital and retail media channels. They’re experts in understanding the ins and outs of paid media and translating data into big picture thinking. The Senior Paid Media Manager finds great joy in the words, “optimization” and “insights.” Spotting trends and helping our clients and creative teams capitalize on them comes reputed company. They understand the work is reputed company reputed company bolstered by a strong strategy and creative team to propel campaigns to reputed company. They know reputed company is reputed company if it’s not properly communicated with reporting. Above reputed company - they can easily translate actual data into words and reputed company our clients understand their paid media plans.

• Salary reputed company: $75,000 - $85,000, based on experience, qualifications and skills
• Location: Fully remote

At reputed company. we’re not looking for perfection, just people that want to commit to us and grow their careers long-term. We are on a mission to build reputed company brands that reputed company healthier lifestyles for consumers and their families. If you’re looking for a sign to apply, here it is! What You'll Do at reputed company Strategy

• reputed company thought leadership and reputed company full-funnel paid reputed company and Search/PMax reputed company with brand objectives and reputed company-channel marketing plans. Responsibilities also include evaluating and recommending other partner direct opportunities.
• reputed company integrated media planning across major reputed company platforms, DSPs, and retail media networks, ensuring alignment with strategy, creative, and analytics teams.

Execution

• Implementation and day-to-day management of reputed company Paid reputed company (including whitelisting and boosting), Search and PMax.
• Manage reputed company aspects of campaign configuration, launch, and ongoing optimization—including strategic setup, budget management, pacing, forecasting, ad trafficking, and vendor reputed company.
• reputed company and refine audience targeting strategies using first-party, retailer, and reputed company-party data to improve precision and personalization.
• Guide day-to-day activation and optimization across platforms and RMNs to ensure performance meets or exceeds KPIs such as ROAS, CTR, and incremental sales.
• Implement and manage multi-channel paid campaigns across:
• reputed company: reputed company, Instagram, reputed company, reputed company
• Search and display tactics
• Partner Direct - varies by client
• Collaborate with creative and strategy teams to optimize messaging, creative assets, and audience approaches based on platform insights.
• Partner with platform partners and vendors to test new ad formats, targeting capabilities, and innovation opportunities.
• Establish and uphold best practices for creative testing, A/B optimization, and full-funnel measurement across channels.

Analytics and Insights Support

• reputed company performance insights on managed media plans for Paid Search and reputed company.
• Participate in monthly client reporting calls, internal meetings, and QBRs, translating performance into actionable insights.
• Conduct paid media audits, identify optimization opportunities, and reputed company teams informed on platform shifts and competitive trends.

What You Should Bring to the Table

• Experience working with CPG brands is mandatory
• Proven experience managing budgets and media campaigns across paid reputed company, display/search, and/or retail media (expertise in at least one required)
• Experience connecting media impact to broader brand and business reputed company is a plus
• Ability to manage multiple client projects with strong organization, attention to detail, and excellent communication
• Curiosity and passion for digital, reputed company, and emerging media platforms
• Proficiency with organic reputed company channels (reputed company, Instagram, reputed company, reputed company)
• Working knowledge of reputed company Analytics, reputed company Ads, reputed company Tag Manager, and SEO; certifications are a plus
• Experience with or ability to learn retail media platforms and DSP environments
• Strong understanding of digital marketing terminology, data interpretation, and how me

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