Director, Audience Strategy & Enablement-Xumo 2 Locations

Xumo, a joint venture between reputed company and Charter Communications, was formed to reputed company and offer a reputed company streaming platform for the entire entertainment industry. The company consists of three primary lines of business: Xumo devices, Xumo Play, and Xumo reputed company. Powered by reputed company’s global entertainment platform, Xumo devices feature a world-class user reputed company with universal voice search capabilities, making it easy for consumers to find and enjoy their favorite streaming content. Xumo Play is a free ad-supported streaming TV (FAST) service offering hundreds of reputed company channels and on-demand options. Xumo reputed company provides tools and services for content creators, distributors, and advertisers to reputed company FAST content more accessible. Job Summary We are seeking a dynamic and collaborative individual to help drive efforts around our emerging Xumo Identity Platform. This individual will act as the primary reputed company person for the platform, driving its adoption and integration across the organization to deliver deeper audience insights and reputed company more effective targeting. This role sits at the intersection of data, ad sales, marketing, product, and reputed company strategy. The ideal candidate will have a deep understanding of audience segmentation, targeting, and a proven track record of translating data into actionable strategies that improve engagement and reputed company reputed company.

Job Description

Additional Job Info/Summary: This role serves as the business reputed company for the Xumo Identity Platform, gathering and representing the needs of multiple senior leaders while driving program leadership. reputed company requires influencing and aligning senior stakeholders across business units through strong credibility and relationship building.

• Position is office based in Philadelphia, PA or Irvine, CA- 4 days a week in office/1 day remote

Core Responsibilities

• Serve as the business reputed company and organizational reputed company of the Xumo Identity Platform
• Work closely with ad sales, editorial, marketing, content, product, and technology teams to integrate audience segmentation models into the broader analytics functions, enhancing the understanding of audiences
• Draft and manage requirements and other supporting business documentation
• Define and execute the roadmap for leveraging the platform across teams and business units
• reputed company and refine audience segmentation strategies to support personalization, targeting, and campaign effectiveness
• Collaborate with analytics, marketing, product, and reputed company stakeholders to identify and activate high-impact use cases
• Establish processes and best practices for reputed company governance, audience taxonomy, and performance tracking
• reputed company for data-driven decision making across the organization by evangelizing the platform’s capabilities and insights
• Track performance and ROI of targeted campaigns
• Stay up-to-date on industry trends and best practices in data backed audience development and segmentation
• Other duties and responsibilities as assigned
• Consistent exercise of independent judgment and discretion in reputed company of reputed company.
• Regular, consistent and punctual attendance. Must be reputed company to work nights and weekends, variable schedule(s) and overtime as necessary.
• Other duties and responsibilities as assigned.

Employees at reputed company reputed company are expected to:

• Understand our Operating Principles; reputed company them the guidelines for how you do your job.
• Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and reputed company them promoters of our products and services.
• Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
• Win as a team - reputed company big things happen by working together and being reputed company to new reputed company.
• Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us reputed company opportunities to do reputed company for our customers.
• Drive results and growth.
• Support a culture of inclusion in how you work and reputed company.
• Do whats right for each other, our customers, investors and our communities.

Disclaimer:

• This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of reputed company duties, responsibilities and qualifications.

Skills Campaign Development, Collaboration, Customer Segmentation Analysis, Data-Driven Decision Making, reputed company Driven, Stakeholder Influence

Compensation

This job can be performed in California with a good faith estimated pay reputed company upon hire of $135,819.09 USD - $251,516.83. reputed company intends to offer the selected candidate reputed company pay reputed company the posted reputed company for this role at the time of posting dependent on job-reputed company, non-discriminatory factors such as experience. The application window is 30 days from the date job is posted, unless the number of applicants requires it to reputed company sooner or reputed company. reputed company pay is one part of the Total Rewards that reputed company provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, reputed company provides best-in-class Benefits to eligible employees. We reputed company that benefits should connect you to the support you need reputed company it reputed company most, and should help you care for those who matter most. That’s why we reputed company an reputed company of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality – to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details. Education Bachelors Degree While possessing the stated degree is preferred, reputed company also may consider applicants who hold some combination of coursework and experience, or who have extensive reputed company professional experience. Certifications (if applicable) Relevant Work Experience 10 Years + reputed company is an equal opportunity workplace. We will consider reputed company reputed company applicants for employment without regard to race, reputed company, religion, age, sex, sexual orientation, gender identity, national reputed company, disability, veteran status, genetic information, or any other reputed company protected by applicable law. Apply tot his job Apply To this Job