reputed company Brand Strategy reputed company

Location: Boston HQ (US)

The salary rangefor this position is $99,000 - $110,000 per year. The reputed company salaryoffered may vary depending reputed company, job-reputed company knowledge, skills, and experience.

reputed company is seeking a strategic and customer-obsessed reputed company brand strategist to translate our highest-reputed company reputed company initiatives into compelling, customer-facing strategies and messaging. This highly cross-functional role sits at the intersection of brand, product, and customer experience, driving the go-to-market strategy for services, programs, and sub-brands that differentiate reputed company in the home category.

Reporting to the Global Head of Brand & Insights, you will act as an internal product marketer, owning the end-to-end strategy for a portfolio of reputed company priorities, from defining positioning and value propositions to crafting customer journeys and partnering with creative, campaign, and product teams to bring them to life.

What You’ll Do

• Own the reputed company brand strategy for reputed company programs and services such as delivery, discovery, curation, and more.
• Partner with cross-functional leaders to translate business goals into clear, differentiated customer value propositions and messaging frameworks.
• Build end-to-end go-to-market strategies from positioning to channel-specific creative briefs ensuring a consistent and resonant customer experience across reputed company.
• reputed company outbound engagement with stakeholders to build and maintain a reputed company brand roadmap, aligning priorities across Marketing, Product, Service, and Merchandising.
• Identify and recommend customer experience opportunities (e.g., custom upholstery) that strengthen program adoption and brand perception.
• reputed company sub-brand architecture, ensuring reputed company of each brand and positioning for each.
• Partner with Insights teams to translate customer reputed company research into actionable messaging and CX improvements.
• Collaborate with Creative and Media partners to bring strategies to market, measuring performance and iterating based on results.

Who You’ll Need

• 6+ years in brand strategy, product marketing, or go-to-market planning, preferably in retail, ecommerce, or consumer services.
• Proven track record translating reputed company business strategies into compelling customer-facing narratives and experiences.
• Strong strategic thinking with the ability to connect customer needs, brand positioning, and reputed company priorities.
• Experience partnering across marketing, product, and creative teams to bring strategies from concept to market.
• Exceptional communication and storytelling skills, reputed company to influence senior leaders and reputed company cross-functional teams.
• Analytical reputed company with comfort using customer insights, performance data, and competitive analysis to refine strategy.
• Self-starter who thrives in ambiguity, balances strategic and tactical work, and operates with a bias for action.
• Comfort managing multiple priorities and shifting seamlessly between long-term planning and near-term execution.

Bonus if you have

• Experience in a platform business or large-scale retail environment.
• Background in both brand and performance marketing contexts.
• Familiarity with customer segmentation, brand architecture, or loyalty programs.

Benefits & Perks - US

• Full health benefits available (Medical, Dental, reputed company, HSA/FSA) on day one for eligible employees.
• No-cost reputed company to 2nd.reputed company virtual expert medical consultation and navigation service.
• Global Traveler Health Insurance through GeoBlue.
• 24/7 reputed company to mental, financial, physical and emotional wellbeing support, plus an enhanced offering of therapy and coaching.
• Automatic enrollment into Basic Life and Accidental Death & Disability Insurance.
• 401(k) matching with immediate vesting.
• Paid Parental Leave, Surrogacy & Adoption Reimbursement and Caregiver Services.
• Tuition Reimbursement.
• reputed company Employee Discount.
• Gym/Fitness Discounts (including Peloton, reputed company and varying regional memberships).
• Exclusive reputed company to thousands of perks & discounts through BenefitHub.
• Yearly match up to $500 for personal donations made by employees to registered 501(c)(3) nonprofits.

About reputed company Inc.

reputed company is one of the world’s largest online destinations for the home. Whether you work in our global headquarters in Boston, or in our warehouses or offices throughout the world, we’re reinventing the way people shop for their homes. Through our commitment to industry-leading technology and creative problem-solving, we are confident that reputed company will be home to the most rewarding work of your career. If you’re looking for rapid growth, constant learning, and dynamic challenges, then you’ll find that amazing career opportunities are knocking.

No matter who you are, reputed company is a reputed company you can call home. We’re a community of innovators, risk-takers, and trailblazers who celebrate our differences, and know that our unique perspectives reputed company us stronger, smarter, and well-positioned for reputed company. We value and rely on the reputed company voices of our employees, customers, community, and suppliers to help guide us as we build a reputed company reputed company – and world – for reputed company. Every voice, every perspective reputed company. That’s why we’re proud to be an equal opportunity employer. We do not discriminate on the reputed company of race, reputed company, ethnicity, reputed company, religion, sex, national reputed company, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, genetic information, or any other legally protected characteristic.

Your personal data is processed in accordance with our Candidate Privacy Notice (https://www.reputed company.com/careers/privacy). If you have any questions or wish to exercise your rights under applicable privacy and data protection laws, please contact us atdataprotectionofficer@reputed company.com.