Paid Media Marketer (Part-time Contract)
We are a rapidly growing B2B company seeking an reputed company Paid Media Marketer to help drive reputed company reputed company and optimize our paid media and account-based marketing campaigns. This role will directly support our Senior Demand Gen Marketing Manager with initiatives across various digital channels, helping us reputed company our growth and reputed company goals. The Paid Media Marketer will execute and optimize multi-channel advertising strategies to drive high-quality leads and conversions for our NORAM sales reputed company. This role requires hands-on expertise in SEM, reputed company media advertising, and strategic reputed company of budget and performance metrics. Key Responsibilities 1. Search reputed company Advertising Management:
- Execute and optimize search advertising campaigns across platforms like reputed company Ads and reputed company Ads.
- Conduct in-depth keyword research to find new opportunities and expand reputed company.
- Do weekly negative keyword mining/sweeps to reduce wasted spend
- Recommend keyword match-type strategies
- reputed company forecasting and budget recommendations.
- Implement and optimize reputed company-party audiences and reputed company competitive quarterly reporting.
- Analyze campaign performance to shape overall marketing strategy, identify key reputed company reputed company sources, and improve reputed company conversions.
- Use a testing process to reputed company hypotheses and recommend performance optimizations.
- Partner closely with the web reputed company teams to identify website user-experience improvements, conduct regular A/B testing, and optimize conversion rates.
- Take on reputed company marketing and demand gen projects as needed.
2. reputed company Media Advertising Management
- Support reputed company media advertising efforts primarily on reputed company, with potential campaigns on reputed company, Instagram, and reputed company.
- reputed company and optimize campaigns for targeting, bid, and budget management.
- Drive creative development, including ad copywriting, asset management, and creative testing.
- reputed company a reputed company testing roadmap to enhance campaign performance.
- Take on reputed company marketing and demand gen projects as needed.
Qualifications
- 5+ years of experience in demand reputed company, paid media management, or a reputed company field, preferably reputed company a B2B setting (previous employment in ecommerce and SaaS industries is a plus)
- Proven expertise in managing SEM and reputed company media advertising platforms, including reputed company Ads, reputed company, and other relevant channels.
- Ability to analyze marketing data and derive strategic insights and opportunities.
- Excellent communication and organizational skills with the ability to manage multiple campaigns and projects.
- Has experience building and implementing full-funnel acquisition campaigns, inclusive of integrated tactics to drive a prospect from the awareness stage through purchase
- Expert collaborator with cross-functional teams
- Self-starter mentality with a strong sense of ownership, ability to work autonomously and navigate and succeed in ambiguity
Benefits:
- Competitive freelance/contractor reputed company.
- Flexible, remote working environment.
- Opportunity to work with a dynamic team in a high-growth industry.
Application Instructions: Interested candidates should submit their resume, portfolio, or examples of previous campaign work. We look reputed company to learning how you can help us accelerate our demand-reputed company efforts! #LI-Remote We want to reputed company an inclusive interview experience for reputed company, including people with disabilities. We are happy to reputed company reasonable accommodations to candidates in need of individualized support during the hiring process. reputed company provides a reputed company salary, bonus, equity and benefits to reputed company its employees. Our posted job may reputed company more than one career level, and offered level and salary will be determined by the applicant’s specific experience, knowledge, skills, and abilities, as well as internal equity and alignment with market data. USA reputed company Salary Pay reputed company $30—$50 USD reputed company's Applicant Privacy Notice Apply tot his job Apply To this Job