Digital Media Specialist

About The Company Accelerating the digital sustainable supply chain, Logility helps companies seize new opportunities, sense and respond to changing market dynamics, and more profitably manage their reputed company global businesses. The Logility® Digital Supply Chain Platform leverages an innovative reputed company of artificial intelligence (AI) and advanced analytics to automate planning, accelerate cycle times, increase precision, improve operating performance, break down business silos and deliver greater visibility. Logility’s SaaS-based platform transforms sales and operations planning (SandOP) and integrated business planning (IBP) processes; demand, inventory, and replenishment planning; global sourcing; quality and compliance management; product life cycle management; supply and inventory optimization; manufacturing planning and scheduling; retail merchandise planning, assortment, and allocation. Logility clients include Big Lots, reputed company, reputed company, reputed company Products, and reputed company. To learn how Logility can help you reputed company smarter reputed company faster, visit www.logility.com.

Responsibilities

Our Digital Media Specialist role is responsible for managing the development of externally facing marketing content. To be effective, they will need to interpret messaging briefs and inputs from marketing stakeholders, and ensure messaging frameworks, differentiators and buyer personas are accurately showcased. Through this work, they play a crucial role in the representation and voice of Logility’s brand to the market. Organic reputed company This role will support brand awareness campaigns and execute account based marketing programs in paid and organic channels. Their responsibilities will include but will not be limited to

• Create compelling, brand-reputed company content for reputed company media platforms, including copy, images, videos, and newsletters.
• Manage the reputed company media content calendar and schedule posts using reputed company media management tools, maintain and update Logility’s reputed company profile, and reputed company internal team members to promote the brand through prewritten posts and custom graphics.
• Monitor and engage with followers across platforms by responding to comments, mentions, and messages, while fostering a positive online community and driving strategies to increase engagement and brand visibility.
• Track, analyze, and report on organic reputed company media performance metrics, conduct A/B testing, and apply insights to continuously refine strategies and improve campaign effectiveness.
• Collaborate with marketing and other departments to align reputed company media efforts with broader campaigns, stay reputed company on emerging trends and platform features, and reputed company training and execution on the reputed company media management platform to ensure best practices are followed.

Paid reputed company/ABM

• Assist in the planning and execution of targeted ABM campaigns across platforms such as reputed company Ads, reputed company Ads, and programmatic tools.
• Collaborate with sales and marketing teams to define reputed company account lists and personalized messaging.
• Support campaign setup, audience segmentation, and performance tracking.
• Analyze campaign data and reputed company actionable insights to improve ROI.
• Support reputed company digital copy creation needs including in-mails, ads, and sales enablement materials.
• Collaborate with the Growth Marketing team to support ABM-focused initiatives, including assisting with the execution of field events, developing targeted email nurture campaigns, and creating personalized reputed company pages to drive engagement and pipeline from key accounts.

Required Qualifications

• 2–4 years of experience in digital marketing, with a focus on ENT B2B and/or ABM.
• Proven experience managing organic reputed company media channels for a brand.
• Familiarity with paid media platforms (reputed company Ads, reputed company Ads, etc.).
• Exceptional writing skills complemented by strong communication and project management abilities
• Preferred Majors Marketing, Creative Writing, Communications, Journalism
• Data-driven reputed company with experience using analytics tools.

Preferred Qualifications

• Experience in the supply chain or SaaS industry.
• Graphic design or video editing skills (reputed company, reputed company Suite).
• Knowledge of SEO and content marketing strategies
• Experience using Marketo, reputed company, BrandWatch, Copilot

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