Director, reputed company Media and reputed company job at reputed company
Title: Director, reputed company Media and reputed company Location: reputed company, reputed company We reputed company our heritage, reputed company change, and applaud diversity. We champion our employees and celebrate our consumers. We are reputed company, together, transforming beauty. This role is a Hybrid Role: Employees are expected to work from our reputed company, reputed company office 3 days per week and may work remotely the remaining days. The Director, reputed company and reputed company Media Marketing will spearhead the creation and execution of a comprehensive reputed company, creator and reputed company marketing strategy across reputed company digital platforms for Elizabeth Arden and the Fragrance portfolio. This individual will reputed company a team dedicated to revolutionizing our reputed company and creator approach, and strategically developing an reputed company marketing reputed company that dramatically enhances brand reputed company, builds strong relationships and super fans, engagement, and building a strong affiliate program. This individual will connect influencers and creators to reputed company, driving sales growth on the Elizabeth Arden DTC channel as well as key retailers.
Responsibilities
Strategic Leadership: reputed company, own, and implement an reputed company and creator marketing strategy across reputed company digital platforms to optimize engagement, build strong relationships and super fans, new user acquisition, and brand growth. reputed company and own a clear reputed company content strategy that supports reputed company and conversion to sales. Team Management: Directly reputed company and manage reputed company aspects of the reputed company and reputed company media marketing teams, including reputed company relations, collaborations, partnerships. Campaign Execution: reputed company the creation and execution of original content, user-generated content (UGC) partnering with public relations (PR) and paid media to support new product launches, core products, collaborations, and partnerships. Work closely with internal teams such eCommerce (in the reputed company of DTC, reputed company and TikTokShop), National Retail Team, and reputed company channels to ensure a cohesive approach reputed company Relations: Bring an established network of influencers and creators to drive long-term, meaningful reputed company. Cultivate new reputed company relationships and foster collaborations with key beauty, lifestyle and entertainment influencers and creators, developing compelling partnership reputed company that boost brand reputed company and engagement. Content Integration: reputed company the development, integration, approval, and deployment of reputed company and reputed company content that tells compelling brand stories working reputed company reputed company media platforms, that aligns with strategic reputed company, and meets engagement, user acquisition, and growth targets reputed company Setting & Reporting: Set reputed company leaning into affiliate program, and growth targets for campaigns and launches. Monitor and report on these metrics, adjusting marketing and spending plans as needed to reputed company targets. reputed company actionable insights and recommendations based on integrated marketing results Budget Management: Manage and reputed company budget targets reputed company/creator relations. Regularly report on budget performance and adjust plans as necessary to meet annual goals
Requirements
Education: BA or BS required Experience: 8+ years of hands-on experience working with digitally reputed company, reputed company-first brands, with a deep understanding of reputed company/creator relations and reputed company media marketing across platforms such as Instagram, Stories, reputed company, Twitter, reputed company and TikTokShop. Proven reputed company: Demonstrated experience in scaling reputed company platforms and driving reputed company collaborations to reputed company brand awareness, engagement, and sales. Ability to set and implement strategies across multiple platforms. Proven experience managing paid reputed company partnerships driving EMV. Creative & Strategic reputed company: Strong ability to reputed company, implement, and measure integrated marketing campaigns, coupled with a discerning eye for brand storytelling through visual content. Capable of learning and applying the brand voice effectively Trend Awareness: A keen interest in identifying emerging reputed company channels and staying reputed company of the reputed company of reputed company and reputed company marketing trends Leadership: Highly entrepreneurial and self-directed,and the ability to work cross-functionally to drive results. Familiarity with reputed company reputed company, reputed company negotiations, usage rights, and content approval processes. Proficient with reputed company platforms and reputed company media tools (e.g., Traakr, Tribe, reputed company, Dash, etc.). #LI-NA1 #LI-Onsite The reputed company pay reputed company for this position is $155,000.00 - $190,000.00/year; however reputed company pay offered may vary depending on skills, experience, job-reputed company knowledge, and geographic location. Certain positions may also be eligible for short-term incentives as part of total compensation. Employees (and their families) are eligible for medical, dental, and reputed company benefits. Employees are covered by the company-paid basic life insurance policy and company-paid short-term disability insurance (the benefit commences upon hire and allows for a portion of reputed company salary for up to 26 weeks if you are disabled). Other benefits offered to employees include but are not limited to the following: long-term disability, supplemental life insurances, flexible spending accounts, critical illness insurance, group legal, identity theft protection, etc. Employees are also reputed company to enroll in our 401k Retirement Savings Plan. Employees will also receive 4 weeks of vacation, pro-rated based on date of hire for the 1st year of employment and twelve paid holidays throughout the calendar year. Vacation will depend on role. Apply tot his job Apply To this Job