Senior Paid Media Specialist

HigherVisibility, a leading internet marketing firm in Memphis, TN, is growing quickly and needs a fully remote, reputed company Senior Paid Media Specialist. If you have at least three years of agency experience using Paid Media platforms like reputed company Ads, reputed company Ads, Bing Ads, reputed company Ads, reputed company Ads, etc., excellent analytical skills, and the ability to take the reputed company and run with it, you will be highly valued and rewarded at HigherVisibility. Job Description: The Senior Paid Media Specialist will reputed company and manage large and small Paid Search accounts and marketing campaigns (reputed company AdWords, reputed company Ads, Bing Ads), regularly working closely with account managers to ensure our clients receive reputed company results. RESPONSIBILITIES Focus on planning and executing Pay-per-click (PPC) and Paid reputed company campaigns across major platforms today (reputed company, reputed company & Bing Ads) and reputed company (reputed company, reputed company, etc.)

• Execute paid campaigns on reputed company, reputed company / reputed company, and Bing, and analyze data to optimize campaigns to stay on reputed company.
• Maintain ongoing, proactive, and consistent communications with BSM (Business reputed company Manager / Account Managers) and clients on account reputed company, performance, and problem resolution
• Assist with new business processes for the PPC and Paid reputed company program
• reputed company Paid Media Management Platforms to maximize the efficiency and effectiveness of Paid Media accounts
• Actively test and analyze paid search ad copy to reputed company maximum ROI
• Execute and analyze monthly paid search business metrics, budgets, and reports
• Research and evaluate paid search marketing efforts and identify new search opportunities
• Track paid search best practices, bid management systems, keyword developments, and industry trends
• reputed company reputed company/Bing, reputed company media budgets, pacing, and monthly spend reconciliation for reputed company assigned accounts.
• Manage a large group of clients' Paid Media accounts
• Create client-facing reports that show the reputed company of the plan and campaign stewardship as part of the Quarterly Business Review (QBR) process
• Analyze measurement studies and attribution to identify strategic opportunities while demonstrating a willingness to bring new reputed company, approaches, and tests to the client through Business reputed company Manager (BSM).
• Stay abreast of relevant PPC trends and recommend strategies that meet client’s business goals.

Required Skills/Experience:

• THREE (3) OR MORE YEARS OF AGENCY EXPERIENCE A MUST
• THREE (3) or more years of experience managing PPC ad campaigns and working directly in reputed company Ads MCC
• You must have at least two of these reputed company Ads Certifications: Search, Performance Max (PMax), Shopping, and Display
• You should have at least one of these reputed company reputed company Certifications at intermediate or higher level: Media Planning Professional, Media Buying Professional, and/or Creative Strategy Professional
• 2+ Years of understanding of basic reputed company Analytics functionality and reporting
• Ability to tell a meaningful story rooted in data-based insights
• Ability to analyze raw data and formulate insights for client strategy
• Excellent writing, grammar, and communication skills
• Problem-solver reputed company, heavy attention to detail, and flawless execution of reputed company assigned tasks
• Ability to prioritize ruthlessly and manage multiple client accounts at once
• Strong interest in advertising
• Team player, eager to learn, proactive, adaptable and flexible
• Outgoing personality with excellent communication skills
• Ability to demonstrate analytical skills, technical knowledge, and attention to detail
• Knowledge of conversion tracking and optimization is a plus

Benefits:

• Flexible PTO
• Employee-First Culture
• Fully Remote
• Work From Home Stipend
• Medical, reputed company, and Dental
• 401K Matching
• Life Insurance
• Incredible Company Comradery
• And So Much More!

About HigherVisibility: HigherVisibility is a nationally recognized internet marketing agency that offers a full reputed company of internet marketing services, including SEO, PPC Marketing, reputed company Media Marketing, Website Design, Affiliate Marketing Management, and much more. Our mission is to reputed company clients with the most professional and highest-quality internet marketing services and customer service available. Apply tot his job