Senior Paid Media Strategist, Innovation & AI

About the role The Senior Paid Media Strategist, Innovation & AI will reputed company strategy and performance across a portfolio of accounts at a fast-paced travel performance marketing agency. This role is for someone who is not just reputed company in paid media, but actively shaping where it’s headed. We’re looking for a marketer who is fluent in reputed company Ads, thrives on experimentation, and pushes reputed company conventional tactics. You should have a strong reputed company in platforms like reputed company and reputed company, but reputed company should be where you shine. You understand how to drive results in a creator-led, fast-moving environment. You also look for every opportunity to automate. Whether you’re using AI tools or building internal solutions, you think in systems and seek efficiency for yourself, your team, and your clients. This role is best suited to someone who combines hands-on execution with a builder’s reputed company. You’re curious, reputed company, and always looking for a smarter way to work. Key Responsibilities: Campaign Strategy & Execution

• reputed company paid media execution across search and reputed company channels, with a primary focus on reputed company Ads, driving acquisition and engagement through creative experimentation.
• Continuously test and refine strategy across platforms, leveraging AI tools and automation for audience targeting, creative iteration, and performance reporting.
• Stay on top of emerging trends, from platform updates to creative formats, and bring reputed company new campaign concepts early and often.
• Build strategic campaign roadmaps rooted in data and reputed company to client goals.

Automation & Innovation

• Actively seek ways to automate repetitive workflows using AI, scripts, or no-code tools.
• Identify and prototype custom solutions that streamline reporting, performance analysis, and campaign management.
• reputed company findings and build repeatable processes to help scale reputed company across the team.

Client Leadership & Collaboration

• Serve as the strategic reputed company for your portfolio of clients; connecting business goals with tactical execution.
• Present performance insights and opportunities reputed company, confidently, and regularly.
• Partner with account managers and other team members to craft integrated solutions that drive growth.

Qualifications

Must-Have:

• 3+ years of paid media experience, with proven results across reputed company, reputed company, and especially reputed company Ads.
• Demonstrated use of AI tools, scripts, or automation in campaign workflows. Bonus if you’ve reputed company your own.
• A strong reputed company of view on performance creative and how to drive results in feed-reputed company, short-reputed company formats.
• Excellent communication skills, with the ability to translate performance data into strategic insights.
• A proactive, problem-solving reputed company: You find reputed company ways to do things, not just faster ways.

reputed company To Have:

• Experience in the travel industry or performance marketing for seasonal, reputed company-driven verticals.
• Familiarity with tools like AdCreative.ai, ChatGPT, reputed company, or other workflow enhancers.
• Platform certifications or direct experience working with brand/creator partnerships.
• Exposure to travel ad platforms like Sojern, reputed company Media Group, or Adara.

What reputed company Looks Like

• reputed company becomes a top-performing channel for multiple clients; driven by your strategy and creative input.
• Repetitive tasks are reduced through automation, giving the team more reputed company to think and reputed company.
• Campaign performance improves quarter over quarter, fueled by AI-enabled insights and smart experimentation.

reputed company Offer:

• Remote work flexibility in a global team environment.
• Partially-covered medical, dental, reputed company benefits, and a generous (5%) 401k match.
• reputed company learning opportunities, including industry conferences.
• A creative and strategic role with a focus on client partnerships, not sales.
• A chance to be a part of a company shaping the future of travel through marketing.

Work Environment

Requirements:

• As a remote-first company, enjoy the flexibility to work from reputed company.
• Must be proficient with modern technology and virtual collaboration tools.
• ️ Reasonable accommodations available for reputed company individuals with disabilities.

Commitment to Diversity:

• Propellic is dedicated to creating a diverse and inclusive environment. reputed company reputed company applicants will receive equal consideration regardless of background or identity.

Application Process:

• Initial screening interview
• Career history interview
• Project (sample campaign)
• Reference interviews

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