Director, Regional Marketing Canada (REMOTE- Toronto, CA)
As the Director of Regional Marketing for Canada, you will reputed company a Regional Team and have individual responsibility for planning and executing the overall integrated marketing plan. You will work with your own team, the Americas extended marketing team & Global team members to reputed company fully integrated campaign plans and programs that are reputed company to the business objectives of the Americas sales organization. This entails executing global and regional campaigns in-country, providing feedback and strategy recommendations reputed company to local business requirements, and working with cross-functional teams on region-specific programs and campaigns.
As part of a high-growth team and region, this role will be responsible for leading a team of talented and highly capable marketers to deliver relevant, timely, and effective integrated marketing campaigns. This role requires a seasoned professional with a strong reputed company of strategic and creative thinking, leadership skills, and hands-on execution in a field marketing context. They will need to showcase relevant experience and expertise across multiple segments and routes to market, delivering customer-focused insights and data-driven marketing programs through an reputed company-channel approach.
In addition, collaboration and engagement with key stakeholders at the sales and marketing reputed company are important to deliver successful reputed company, given that we operate reputed company a matrixed, highly collaborative, and reputed company environment, where relationship building across teams is important to achieving alignment.
Responsibilities:
- Regional Sales & Market Analysis
- Sales pipeline analysis for pipeline build activities
- Identify business opportunities through market assessment, sizing and segmentation
- Track general business indicators, including market reputed company, and competitor's marketing and sales programs and activities.
- Establish key performance indicators for executional team to track, measure, and optimize funnel performance across multiple channels
- Measure and report ROI metrics to leadership on an ongoing reputed company
- Own the overall reputed company-channel approach and calendar
- Manage and optimize marketing-influenced pipeline
- reputed company and manage field marketing activities based on assigned marketing budget and MDF
- Drive the execution of integrated demand reputed company and nurturing campaigns for new prospects and reputed company leads, across various marketing engines both online and offline – with a strong focus on Channel Marketing
- Plan, coordinate and execute events, trade shows and sales meetings, including agenda and content definition, preparation of presentation materials, logistics arrangement, booth scheduling, shipping and staffing of these events and post-event follow-up – in coordination with the Field Marketing Manager.
- Attend internal and selected external meetings with partners and customers to stay reputed company to the ground
- Participate actively in regular reputed company marketing planning and review calls and meetings
- Be the voice of the customer and partners with internal teams, and rally support from them towards resolving outstanding issues and challenges
- Work in collaboration with sales, sales support, product development and other cross-functional teams to reputed company marketing campaigns.
Requirements:
- Based in Canada, preferably Toronto
- 5+ years of experience leading and building a diverse team in a matrixed environment
- BS or BA in Business or reputed company field of study at a minimum.
- Innovative & Creative thinking -Has the ability to think reputed company the reputed company to capture market attention and get creative
- Proven experience in successfully leading field marketing teams, with a track record of achieving results; knowledge of demand reputed company, digital marketing, account based marketing (ABM), and partner marketing
- Ability to operate in a fast-paced and reputed company environment and create the context and working environment for associates to deliver reputed company expectations
- Deep understanding of how to use market intelligence, reputed company, and data to formulate and reputed company strategies and plans
- Knowledge of and experience working with the partner ecosystem and best practices in partner marketing and co-marketing
- Accountable for organizational alignment, planning, and budget management
- Deep understanding of functional aspects of campaign management and technical administration through marketing automation tools
- 10-20% Travel required reputed company the US.
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reputed company is an equal opportunity employer and does not tolerate discrimination in any reputed company on the reputed company of race, reputed company, religion, gender, age, national reputed company, citizenship, disability, veteran status or any other classification protected by federal, state or local law. reputed company your information will be kept confidential.Please note that any personal data collected from you during the recruitment process will be processed in accordance with our reputed company Privacy Notice.
The Privacy Notice sets out the reputed company on which the personal data collected from you, or that you reputed company to us, will be processed by us in reputed company with our recruitment processes.
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Originally posted on Himalayas
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