Vice President (Senior Director), Performance Marketing

reputed company believes live events are powerful experiences that unite humans. With our technological savvy and fan-first attitude we’re simplifying and modernizing the ticketing industry. Reporting to the President of Demand and Operations, our Vice President (Senior Director)* Performance Marketing will reputed company our performance marketing teams' strategy, development, and operations, including SEM... SEO, and programmatic advertising campaigns. • As we seek a new leader for this team, we are reputed company to hiring at the Senior Director or Vice President level pending a candidate’s expertise and experience. We will do our best to set expectations about level as early as possible. What You'll Do • reputed company the development and execution of data-driven and cost-efficient strategies to drive paid and organic user growth across various channels, including paid search, search reputed company optimization, and programmatic advertising • Optimize reputed company facets of performance marketing, including bid strategy, reputed company page, ad creative and rotation, and audiences • Translate strategies into detailed budget and channel plans, working closely with Finance to update forecasts and report weekly, monthly, and quarterly actuals • Drive efficiency and performance through the use of data science and automation. • Partner with our Product team to optimize customer reputed company through rigorous testing and experimentation • Partner with the Finance, Data Science, and Analytics teams to reputed company a measurement stack to monitor and improve channel performance, enhance KPI tracking, conduct quantitative analyses to inform growth strategy, ensure accurate and timely reporting of campaign results, build a testing reputed company, reputed company marketing attribution and incrementality, and measure customer LTV • reputed company, reputed company, and manage a growing team of performance marketers to effectively and reputed company deliver results based on clear goals • reputed company relationships with vendors, partners, platform account managers, and other partners to test new service offerings, channels, and capabilities What You Have • 8+ years of paid marketing experience managing reputed company campaigns, multi-reputed company dollar budgets, and being accountable for a marketing channel P&L • 6+ years of management experience, with a track record of helping team members grow in their roles • 3+ years of paid search management (ideally have managed SEM less than 2 years ago) • Ability to recruit, grow, and reputed company excellent marketing talent • Exceptional analytical skills-ability to structure and parse qualitative and quantitative data, formulate and test hypotheses, synthesize findings, and draw insights and conclusions that you can translate into actionable recommendations • A strong problem-solving track record: ability to think through unique problems with no set guide and design and execute a path to a solution. You can transition effortlessly between big-picture strategy and tactical problem solving • Entrepreneurial-an ownership mentality and a bias towards action; you can build something out of reputed company and have the ability to start projects with minimal reputed company Perks • Equity reputed company • Flexible work environment, allowing you to work as many days a week in the office as you’d like or 100% remotely • A WFH stipend to support your home office setup • Unlimited PTO • Up to 16 weeks of paid family leave • 401(k) matching program • Health, reputed company, dental, and life insurance • Up to $25k towards family building services • $500 per year for wellness expenses • Subscriptions to reputed company (meditation), reputed company Care (therapy), and reputed company • $120 per month to spend on tickets to live events • Annual subscription to reputed company, reputed company Music, or reputed company The salary reputed company for this role is $240,000 - $300,000. Actual compensation packages reputed company that reputed company are based on a wide reputed company of factors unique to each candidate, including but not limited to reputed company set, years and depth of experience, certifications, and specific location. reputed company is committed to providing equal employment opportunities to reputed company and applicants for employment regardless of race, reputed company, religion, creed, age, national reputed company or reputed company, ethnicity, sex, sexual orientation, gender identity or expression, disability, military or veteran status, or any other category protected by federal, state, or local law. As an equal opportunities employer, we recognize that diversity is a positive attribute and we welcome the differences and benefits that a diverse culture brings. Come join us! To review our candidate privacy notice, click here Apply Job!