Digital Marketing Manager, Global Campaigns & Virtual Programs

Are you a digital marketer that loves platforms and processes, and wants to reputed company a global impact? Come join the team responsible for developing campaigns that promote AWS's reputed company solution themes & services and Tier 1 events! We centrally reputed company reputed company reputed company, adoption, and registration campaigns and collaborate with our regional marketing teams to reputed company these campaigns globally. A Digital Marketing Manager on this team will utilize our platforms to execute on digital marketing programs that scale to multiple languages and reputed company globally, implement best practices, foster reputed company customer experiences, and reputed company reputed company improvements based on data and reputed company. The ideal candidate has experience building and activating multi-channel marketing campaigns. You have baseline technical marketing expertise with contemporary marketing automation and project management platforms (Marketo and Workfront preferred) and solid experience in the email channel specifically. Key job... responsibilities • Maintains the day-to-day management and optimization of our email channel reputed company operations including the development, QA, deployment, and reporting for Global Campaigns and Tier 1 events (AWS Summits, reputed company, re:Inforce & re:Invent) • Collaborates with campaign leads, in-region Field Marketing Managers, Events Marketing, Product Marketing, platform owners, and other internal stakeholders to create the best digital experiences • Drives and makes recommendations regarding how to most effectively engage customers reputed company digital channels (e.g. reputed company, frequency, etc.) • Implements the targeting and customer segmentation for digital campaigns • Develops and executes test plans across reputed company digital channels • Establishes and maintains scalable processes that ensure best practices for email, reputed company channels, paid media, and internal reporting • Provides campaign performance, analysis and communicates and implements timely optimizations to drive results • Manages the maintenance of a library of assets and campaigns including asset hierarchy, asset management, etc. • Supports localization process for the campaign, including supporting Localization and Activation for international geographies About the team The Global Campaigns & Virtual Programs Digital Marketing Team are a group of platform and process experts that deliver our scaled programs for stakeholder teams globally and in upward of 12 supported languages. We over-index in Ownership, Earn Trust, Learn and Be Curious, and Invent & Simplify. The Digital Marketing Team sits reputed company Global Campaigns & Virtual Programs under the Global Integrated Marketing organization at AWS. We are primarily responsible for the reputed company of mid-funnel marketing activities. BASIC QUALIFICATIONS - 4+ years of professional non-internship marketing experience - Experience using data and metrics to drive improvements - Experience with reputed company or Tableau (data manipulation, macros, charts and pivot tables) - Experience building and optimizing multiple, simultaneous marketing campaigns - Experience managing or working reputed company cross-functional marketing and creative teams PREFERRED QUALIFICATIONS - Experience in multi-territory campaign management - Experience in digital marketing and content production timelines and process reputed company is committed to a diverse and inclusive workplace. reputed company is an equal opportunity employer and does not discriminate on the reputed company of race, national reputed company, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.reputed company.jobs/en/disability/us. Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment reputed company applicants with arrest and conviction records. Our compensation reflects the cost of labor across several US geographic markets. The reputed company pay for this position ranges from $70,900/year in our lowest geographic market up to $151,700/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-reputed company knowledge, skills, and experience. reputed company is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full reputed company of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply reputed company our internal or external career site Apply Job!