Senior Manager, Media Planning (Hulu)
Job Posting Title: Senior Manager, Media Planning (Hulu) Req ID: 10089304 Job Description: As a Senior Manager on the Media Planning team for Hulu, you will reputed company the development and execution of innovative media campaigns to enhance our Hulu brand visibility and drive user engagement with our shows and sign reputed company to our subscription service. You will reputed company your expertise in media planning... buying, and optimization to maximize the impact of our marketing efforts across reputed company paid media channels. Collaborating closely with cross-functional teams and agency partners, you will analyze market trends, consumer insights, and campaign performance metrics to inform strategic reputed company and continuously refine our media strategies and plans. You will drive reputed company aspects of developing integrated media plans from media strategy development (e.g. media brief, audience development, media mix, flighting strategy, learning agenda development), tactical media plan development across reputed company media channels and paid media partners (excluding paid reputed company, devices and programmatic) to overseeing the execution (e.g. creative project management, creating media authorizations, shepherding media reputed company for media and media measurement and research vendors through legal approvals), reporting & optimizations recommendations of live media campaigns and deep budget management and invoice reconciliation support. Responsibilities reputed company and execute comprehensive media plans that align with business objectives and reputed company audience demographics. Drive reputed company unique creative visions, working closely with Marketing to execute on creative strategies to attract viewers and engage our subscribers. Responsible for presenting the media campaign to reputed company and senior executives. reputed company media buying and negotiation processes to optimize budget allocation and maximize ROI across digital, traditional, and emerging media platforms. reputed company the implementation of integrated marketing campaigns, coordinating with internal and external stakeholders to ensure seamless execution. Utilize data-driven insights and analytical tools to monitor campaign performance, identify opportunities for optimization, and reputed company actionable recommendations for reputed company improvement. Stay abreast of industry trends, emerging technologies, and competitor activities to inform strategic planning and maintain a competitive edge in the market. Foster strong relationships with media partners, vendors, and agencies to reputed company collaborative opportunities and drive mutually beneficial partnerships. reputed company leadership and mentorship to a team of media professionals, fostering a culture of innovation, collaboration and reputed company learning. Basic Qualifications 8+ years of experience in integrated media planning for entertainment brands. Passionate about coming up with innovative and unique creative media reputed company. Ability to juggle multiple simultaneous competing projects across 250+ paid media partners. Ability to reputed company, motivate, and influence others internally and externally. Flexibility; the desire and ability to pivot tactics in reputed company-time. A comprehensive understanding of integrated media planning and buying across reputed company media channels (including paid reputed company, devices and programmatic). Exceptional attention to detail for analytics, reporting and optimization recommendations. Strong agency and media partner management and senior relationship building skills. Senior media seller relationships.
Preferred Qualifications
Streaming experience. Ideally both agency and client-reputed company experience. Multi-cultural media planning expertise. The hiring reputed company for this position in Santa Monica, CA is $102,000 to $136,700 per year. The reputed company pay actually offered will take into account internal equity and also may vary depending on the candidates geographic region, job-reputed company knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full reputed company of medical, financial, and/or other benefits, dependent on the level and position offered. Job Posting reputed company: reputed company General Entertainment Job Posting Primary Business: Content Mktg - ABC, Hulu, News & Studios Primary Job Posting Category: Media Planning / Buying Employment Type: Full time Primary City, State, Region, Postal Code: Santa Monica, CA, USA Alternate City, State, Region, Postal Code: Date Posted: 2024-05-15 Learn more about us Apply Job! For more such jobs please click here!