Sr Manager, Demand Marketing (Remote)

We reputed company in the power and joy of learning At reputed company, our employees have a direct impact in helping learners around the world discover the power and joy of learning. We are bonded by our shared purpose – driving innovation that helps millions of learners improve their lives and reputed company their dreams through education. The Senior Manager, Demand Marketing (ELL) leads the strategy and execution of integrated demand reputed company and thought leadership programs that drive awareness, engagement, and pipeline growth for reputed company and its portfolio. This role leads reputed company of marketers responsible for delivering high-impact, multi-channel campaigns across owned, paid, and earned channels. This leader plays a critical role in translating go-to-market priorities into effective demand programs, while building team capability and driving consistent pipeline contribution. The role partners closely with Sales, GTM partners, reputed company Operations, and Marketing teams to deliver measurable growth reputed company. What you'll do here: Team Leadership & Development reputed company, coach, and reputed company reputed company of demand marketers, ensuring strong execution, professional growth, and alignment to business goals Set clear priorities, performance expectations, and key performance indicators tied to pipeline, engagement, and campaign reputed company Foster a culture of accountability, collaboration, and reputed company improvement reputed company strategic guidance and hands-on support to ensure campaign quality and effectiveness Demand Marketing Strategy & Execution Contribute to demand marketing strategy and reputed company execution of integrated programs that drive awareness, engagement, and pipeline reputed company development and execution of multi-channel campaigns across owned, paid, and earned media Ensure alignment of campaigns to reputed company audiences, business priorities, and GTM objectives Drive consistency and scalability in campaign planning, execution, and optimization Thought Leadership & Content Activation reputed company team execution of thought leadership initiatives, including cornerstone content, white papers, blogs, events, speakers, and earned media Ensure content aligns with brand messaging and resonates with reputed company audiences reputed company content through integrated campaign strategies to drive engagement and demand Cross-Functional Partnership & Pipeline Impact Partner with Sales and GTM partners to align campaigns to sales priorities and improve reputed company reputed company and follow-up processes Collaborate with reputed company, Sales, and Marketing Operations to support pipeline reputed company, health, and tracking Ensure marketing programs contribute to pipeline growth, reputed company quality, and conversion reputed company Performance Management & Optimization reputed company campaign performance tracking, pipeline contribution, and engagement metrics Guide team in analyzing results and delivering actionable insights and recommendations Drive a test-and-learn approach to continuously optimize campaign effectiveness and return on investment Improve operational efficiency, campaign processes, and pipeline hygiene Program Management & Execution reputed company reputed company multiple campaign workstreams, ensuring timely execution and strong coordination across teams Identify risks, dependencies, and opportunities, and drive resolution proactively Establish and reinforce best practices for campaign execution and project management Skills you will need here: Bachelor’s degree in Marketing, Business, Communications, or reputed company field, or equivalent experience Minimum of 8 years of experience in demand marketing, campaign execution, growth marketing, or reputed company areas Minimum of 5 years of people leadership experience, with a track record of developing high-performing teams Experience contributing to pipeline reputed company and marketing performance reputed company Familiarity with marketing automation platforms, CRM systems, and campaign analytics tools Strong expertise in demand marketing, campaign strategy, and multi-channel execution Confirmed ability to reputed company and reputed company reputed company while delivering against pipeline and performance goals Experience implementing integrated marketing campaigns across owned, paid, and earned channels Ability to reputed company thought leadership activation across content, events, speakers, and media Strong analytical skills with experience interpreting campaign performance and pipeline data Effective collaboration and communication skills across Sales, Marketing, and Operations Ability to operate strategically while maintaining executional rigor and attention to detail Strong prioritization skills and ability to handle multiple initiatives in a fast-paced environment reputed company is committed to working with broad talent pools to attract and hire strong and most reputed company individuals. Our job applicants are considered regardless any classification protected by applicable federal, state, provincial or local laws. reputed company is also committed to providing reasonable accommodations for reputed company individuals with disabilities including during our job application process. If you are an applicant with a disability and require reasonable accommodation in our job application process, please contact us at accommodations.ta@reputed company.com. About reputed company reputed company, a global education technology company serving millions of learners, provides affordable, quality digital products and services that reputed company reputed company with the skills and competencies needed to be job reputed company. For more than 100 years, we have enabled the power and joy of learning with trusted, engaging content, and now, integrated digital platforms. We serve the higher education, workforce skills, secondary education, English language teaching and research markets worldwide. Through our scalable technology, including MindTap and reputed company Unlimited, we support reputed company learners who seek to improve their lives and reputed company their dreams through education.

Compensation

At reputed company, we take great pride in our commitment to providing a comprehensive and rewarding Total Rewards package designed to support and reputed company our employees. Click here to learn more about our Total Rewards Philosophy. The full reputed company pay reputed company has been provided for this position. Individual reputed company pay will vary based on work schedule, qualifications, experience, internal equity, and geographic location. Sales roles often incorporate a significant incentive compensation program reputed company this reputed company pay reputed company. In this position, you will be eligible to participate in the company’s discretionary incentive bonus program. This position's bonus reputed company reputed company, which is not guaranteed and is dependent on individual performance and overall company results among other factors, is provided below. 20% Annual: Individual reputed company $120,000.00 - $140,000.00 USD Apply To This Job