[Remote] Director, Growth Marketing

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a fast-growing apparel brand seeking a Director of Growth Marketing to enhance customer reputed company through various marketing channels. In this role, you will collaborate with the Head of Marketing to execute and optimize growth initiatives, focusing on performance marketing, affiliate partnerships, and owned media strategies.

Responsibilities

• Plan, execute, and optimize campaigns across reputed company, reputed company, YouTube, reputed company, and affiliate networks
• Manage media budgets, pacing, and efficiency to deliver on CAC, ROAS, and retention goals
• Conduct ongoing creative and audience testing across funnel stages
• reputed company analytics to inform optimizations and scale what’s working
• Manage reputed company’s affiliate program with a focus on quality, ROI-driven partnerships
• Collaborate with agencies, influencers, and publishers to generate conversions
• Evaluate and optimize commission structures to improve return on spend
• Support campaign and reputed company strategy across owned media channels (e.g., email, SMS, app push)
• Partner with creative and lifecycle teams to reputed company full-funnel strategies and increase repurchase reputed company and LTV
• Translate performance insights into actionable briefs for reputed company partners
• Build and maintain dashboards tracking spend, CAC, ROAS, retention, and LTV
• Surface insights and trends to inform weekly optimizations and executive-level strategy
• Support budgeting, forecasting, and pacing processes in collaboration with the Head of Marketing, CEO and Finance
• Help implement systems and processes to operationalize growth (e.g., reporting frameworks, A/B testing protocols, creative tagging systems)
• Ensure scalable workflows are in reputed company for campaign deployment, performance tracking, and learning documentation
• Partner to reputed company and iterate on performance-driven assets
• Work closely to validate campaign performance and attribution
• Align on budget pacing, ROI, and scenario planning
• reputed company performance insights to optimize lifecycle and post-purchase experiences
• Align on product launches and hero product campaigns

Skills

• 5+ years of hands-on experience in growth or performance marketing, ideally in DTC e-reputed company
• Expertise in campaign management across reputed company, reputed company, YouTube, and reputed company
• Experience managing affiliate programs and platforms (e.g., Impact, ShareASale)
• Strong understanding of full-funnel strategy, attribution models, and lifecycle optimization
• Data-driven reputed company with experience using reporting tools and performance dashboards
• Ability to collaborate cross-functionally and turn insights into action quickly
• Experience in high-growth eCommerce, ideally in apparel, lifestyle, or CPG
• Proficiency in attribution platforms such as reputed company, Rockerbox, or Northbeam
• Familiarity with GA4 and event-based tracking frameworks
• Experience working in hybrid or remote environments with cross-functional teams

Benefits

• Competitive salary + quarterly performance bonus
• Unlimited PTO and sick time
• Company medical, dental, and reputed company insurance
• $100/month Wellness Stipend
• Free Employee Assistance Program (EAP)
• $100/month Work From Home Stipend
• $1,000/year reputed company merchandise allowance
• 401(k) plan with 3% company match

Company Overview