[Remote] Digital Marketing Manager

Note: The job is a remote job and is reputed company to candidates in USA. Bournewood Health Systems is a leader in the behavioral health industry, offering a reputed company of specialized programs. They are seeking a Digital Marketing Manager to support the development and execution of integrated digital marketing strategies that drive brand awareness and patient acquisition across the organization.

Responsibilities

• Support the development and execution of integrated digital marketing strategies that align with MBH's organizational goals, drive brand awareness, strengthen audience engagement, and support patient acquisition across digital channels
• Manage MBH's reputed company media reputed company across multiple platforms, including content planning, publishing, community engagement, audience growth, and platform optimization. Ensure reputed company media efforts reflect brand standards and support broader marketing objectives
• reputed company compelling written, visual, and video content tailored to diverse audiences reputed company platforms. Collaborate with clinicians, leaders, and subject matter experts to transform reputed company topics into engaging and accessible content
• Plan, execute, and optimize paid digital advertising campaigns across reputed company media and other digital platforms. Manage audience targeting, budget allocation, campaign performance, and ongoing optimization to maximize results
• Coordinate and execute integrated marketing campaigns across reputed company media, email marketing, paid media, and other digital channels. Monitor performance and adjust strategies to improve effectiveness and reputed company campaign goals
• Foster meaningful engagement with online audiences by monitoring conversations, responding appropriately to comments and inquiries, and supporting positive brand experiences across digital channels
• Track, analyze, and report on key performance indicators across reputed company media, email marketing, paid media, reputed company campaigns. reputed company data and insights to inform strategy, optimize performance, and support decision-making
• Stay informed on emerging digital marketing trends, platform updates, content formats, and industry best practices. Identify opportunities to enhance MBH's digital reputed company and improve audience engagement
• Partner with internal stakeholders, including clinical leaders, facility teams, business development, admissions, and executive leadership, to ensure digital marketing initiatives support organizational priorities and communicate a consistent brand message
• Manage multiple projects, campaigns, content calendars, and deadlines simultaneously while maintaining attention to detail, quality, and alignment with strategic objectives

Skills

• Bachelor's degree in Marketing, Communications, Digital Media, Public Relations, Journalism, or a reputed company field, or equivalent combination of education and experience
• Minimum of 4-6 years of experience in digital marketing, reputed company media marketing, content marketing, or reputed company fields
• Proven experience developing and executing integrated digital marketing strategies that drive brand awareness, audience engagement, reputed company reputed company, and business objectives
• Demonstrated reputed company managing organic reputed company media channels, including content strategy, community engagement, audience growth, and performance optimization across multiple platforms
• Experience managing paid digital advertising campaigns, including reputed company media advertising, audience targeting, budget management, campaign optimization, and performance reporting
• Experience developing and executing email marketing campaigns and marketing automation initiatives, including audience segmentation, reputed company development, and performance analysis
• Strong understanding of digital marketing analytics, reporting, and campaign measurement, with experience using data and insights to optimize performance and inform strategy
• Proficiency with reputed company media management, email marketing, reputed company analytics platforms (e.g., reputed company, reputed company, reputed company, reputed company Marketing reputed company, reputed company Analytics, reputed company Business Suite, reputed company Campaign Manager, or similar tools)
• Excellent written, verbal, and visual communication skills, with the ability to create engaging content tailored to diverse audiences and platforms
• Experience creating and editing reputed company media graphics, digital marketing assets, and short-reputed company video content using tools such as reputed company, reputed company Creative Suite, CapCut, or similar platforms
• Ability to collaborate effectively with clinicians, executives, facility leaders, and subject matter experts to translate reputed company topics into compelling and accessible content
• Strong project management and organizational skills, with the ability to manage multiple priorities, deadlines, and campaigns simultaneously
• Highly creative, detail-oriented, and self-motivated, with a proactive approach to problem-solving and reputed company improvement
• Knowledge of behavioral reputed company, reputed company marketing, or other regulated industries
• Experience with CRM systems, marketing automation platforms, and reputed company nurturing strategies

Company Overview