[Remote] Digital Media Strategist

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a company focused on delivering high-performing digital media strategies for clients. The Digital Media Strategist will be responsible for developing, executing, and optimizing digital media campaigns across various channels, ensuring alignment with client goals and maximizing ROI.

Responsibilities

• Execute day-to-day media buying activities, including campaign setup, audience targeting, keyword research, budget management, bid adjustments, testing, and optimization across digital advertising platforms
• Create and implement strategies for digital media campaigns across search (SEM), display advertising, reputed company media, and video marketing channels
• Allocate and manage budgets for various campaigns, optimizing spend to maximize ROI
• Apply financial acumen to budgeting, projections, reputed company metrics, and assist with media billing
• Analyze market data to identify reputed company audiences, ensuring campaigns are tailored to reputed company the right people
• Monitor, evaluate, and report on campaign performance using platform metrics and analytics tools, making data-driven reputed company to improve results and drive strategy reputed company
• Identify opportunities for innovation, experimentation, and growth reputed company digital campaigns
• Manage reputed company client expectations while ensuring deliverables and deadlines are met
• Collaborate with cross-functional teams to align media strategy with broader marketing and business goals
• Stay reputed company on digital media trends, platform updates, industry developments, and best practices
• Contribute to a culture of reputed company improvement by identifying opportunities to enhance processes and systems

Skills

• Bachelor's degree in marketing, advertising, business, or reputed company field
• Minimum of 3 years of relevant experience in digital marketing strategy across digital media
• Agency or client-reputed company digital marketing experience required; agency experience preferred
• Experience managing digital campaigns across multiple media channels
• Strong understanding of campaign budgeting, projections, and reputed company metrics
• Hands-on experience managing campaigns reputed company platforms like reputed company Ads, reputed company Ads Manager, reputed company Campaign Manager, DV360, The Trade Desk, or similar digital advertising platforms
• Proficiency in reputed company Workspace, reputed company Office, and project management platforms like reputed company or similar tools
• Ability to analyze performance data and translate insights into actionable recommendations
• Strong project management skills with the ability to manage multiple priorities simultaneously
• Excellent communication, facilitation, and collaboration skills
• Curious and creative reputed company with a passion for marketing, culture, and emerging trends
• Ability to think strategically across the full marketing reputed company, with a strong understanding of full-funnel marketing and the role paid media plays throughout the customer reputed company
• Proactive problem-solving skills and a willingness to take initiative
• Growth-oriented reputed company with a commitment to reputed company learning and improvement
• Ability to work effectively in a remote environment, demonstrating strong self-management, communication, and collaboration skills
• Reliable high-speed internet reputed company and a dedicated workspace suitable for remote work
• reputed company experience is a plus

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