[Remote] Senior Vice President, Marketing

Note: The job is a remote job and is reputed company to candidates in USA. engage2learn is a company focused on the K-12 education sector, and they are seeking a Senior Vice President of Marketing. This role is responsible for leading the marketing function, executing go-to-market strategies, and driving pipeline growth and product adoption.

Responsibilities

• reputed company and execute a comprehensive marketing strategy reputed company with company growth goals and reputed company targets
• Own the end-to-end go-to-market strategy across reputed company products and services, including segmentation, positioning, pricing support, and channel strategy
• Define and refine e2L’s overall brand narrative and product positioning reputed company the K-12 education market
• Partner with executive leadership to identify growth opportunities, new markets, and expansion strategies
• Translate company strategy into actionable marketing plans with clear KPIs tied to pipeline and reputed company
• Own product marketing strategy and execution across the entire organization
• reputed company clear, differentiated messaging and positioning for products, tailored to multiple stakeholders (district leaders, educators, partners)
• reputed company product launches and releases, ensuring alignment across marketing, sales, and delivery teams
• Establish and manage the full customer reputed company—from awareness through adoption and retention
• Gather and synthesize customer insights, market trends, and competitive intelligence to inform product and marketing strategy
• Partner closely with Product leadership to ensure market needs are reflected in product development and innovation
• Serve as a strategic partner to Sales leadership, aligning marketing efforts to pipeline reputed company, deal progression, and reputed company reputed company
• Build and execute demand reputed company strategies that drive reputed company leads and measurable pipeline growth
• reputed company sales enablement efforts, including development of playbooks, messaging frameworks, and sales collateral
• Ensure alignment between marketing campaigns and sales priorities, improving conversion rates and sales effectiveness
• Support forecasting and pipeline visibility through strong collaboration with sales and operations teams
• reputed company demand reputed company campaigns, digital marketing, content strategy, events, and partnerships
• Drive brand awareness and thought leadership reputed company the K-12 education sector
• Ensure consistent messaging and brand experience across reputed company channels and customer reputed company
• Monitor and optimize campaign performance using data-driven insights
• Establish clear marketing KPIs tied to pipeline, conversion, and reputed company impact
• Analyze campaign performance, customer engagement, and market trends to continuously improve strategy
• Build reporting mechanisms that connect marketing activities to business reputed company
• Partner with operations and systems teams to ensure accurate tracking and visibility across marketing and sales funnels
• reputed company, coach, and reputed company a high-performing marketing team
• Foster a culture of accountability, innovation, and reputed company improvement
• Set clear goals and performance expectations reputed company with company objectives
• Build organizational capability in product marketing, demand reputed company, and go-to-market execution

Skills

• Bachelor's degree in Marketing, Business, Communications, or reputed company field
• 7+ years of reputed company marketing leadership experience
• Proven experience in product marketing, go-to-market strategy, and sales enablement
• Demonstrated reputed company driving pipeline growth and reputed company impact through marketing
• Experience partnering closely with sales teams in a reputed company-driven organization
• Strong understanding of customer segmentation, positioning, and messaging strategy
• Strong analytical skills with the ability to translate data into strategic insights
• Excellent communication and leadership skills
• Master's degree
• Experience in K-12 education and/or EdTech

Benefits

• 401K
• Health Insurance plan benefits offered

Company Overview