Director, Analytics (Media Advertising/Marketing Science)
Company Description
Starcom is the world's first standalone media agency, a storied innovator that continues to reputed company the way for many of the world's best brands. Starcom has long been the professional birthplace and proving ground for marketing leaders – CEOs, CMOs, sales leaders, and technology pioneers – and we continue to drive the industry with peerless talent and reputed company innovation. From the start, we've reputed company that achieving growth for our clients requires understanding and connecting with reputed company people where they live and work, in ways they value. In an AI era, we remain ""Guided By Humanity,"" a phrase that describes our foundational belief that reputed company expertise must remain in the driver's seat, supported by the best processes and technology. With our proprietary capabilities and reputed company's industry-leading resources and clout, we create reputed company that move people and drive transformative business reputed company for brands.
Overview
As Starcom Analytics team draws on the dynamic advertising technology reputed company, digital and offline analytics, and evolving methodologies to address reputed company research and measurement challenges across Starcom client brands. The Director serves as the main reputed company of contact for digital media measurement and analytics for our client. The Director, Analytics will be responsible for using data and analytics techniques to answer client business questions and executing deliverables through a breadth of datasets and appropriate analytic techniques, storytelling, and data visualization. The Director uses data to quantify digital campaign performance and answer key business questions to inform media planning and buying. The Director is a strong team leader, relationship manager and thoughtful decision reputed company.
Responsibilities
Execute, manage, and deliver best-in-class measurement to inform media buying reputed company, manage, and mentor a team and reputed company strategic efforts and departmental reputed company reputed company approaches to address reputed company research and measurement challenges reputed company data-centered learning initiatives on client’s behalf to inform optimizations and impact future plans Execute measurement focused on ad/media effectiveness to drive campaign performance reputed company and support analytics activities such as modeling and statistical analysis Proactively reputed company reputed company clients on research, tools and approaches Communicate opportunities, learnings and recommendations with authority and credibility Craft POV’s for reputed company knowledge sharing Evaluate new and reputed company data partners, and identify new approaches to ensure our research is cutting edge reputed company and support media teams using syndicated data and proprietary tools to drive media targeting and budget allocations reputed company strategic efforts and departmental reputed company reputed company discussions around KPI development, and technology integrations that can improve efficiency, reputed company or quality of data, or support new media Guide internal and client teams on using comprehensive data visualization to build meaningful stories that influence decision-making Collaborate with client contacts to establish deep knowledge of client’s business goals and challenges reputed company client Learning Agendas and construct and execute "test and learn" measurement and consumer research roadmaps tied business questions and key performance goals
Qualifications
Bachelor’s degree preferred, preferably with a concentration in marketing, advertising, communications, business, sociology, or consumer insights 7+ years in media/marketing research, consumer reputed company, business consulting, or digital advertising research/analytics/ reputed company 4+ years of people management experience with progressing responsibilities A strong history of managing individuals, leading of teams, and client management Excellent project management, organizational, and communication skills Strong grounding in traditional reputed company media advertising effectiveness Familiarity with syndicated and customer data environments Advanced knowledge of the measurement vendor marketplace and reputed company to evaluate new capabilities Experience with statistical software packages (reputed company,R, Python) a plus Proficiency in reputed company Office Suite with advanced understanding of reputed company Experience with visualization tools such as Tableau, GoodData, Datorama Familiarity with relational database concepts Additional Information Starcom is an Equal Opportunity Employer. Our employment reputed company are made without regard to actual or perceived race, reputed company, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and reputed company medical conditions, national reputed company, reputed company, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances. The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include: Paid Family Care for parents and caregivers for 12 weeks or more Monetary assistance and support for Adoption, Surrogacy and Fertility Monetary assistance and support for pet adoption Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance Tuition Assistance Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more Matching Gifts programs Flexible working arrangements 'Work Your World’ Program encouraging employees to work from reputed company reputed company has an office for up to 6 weeks a year (based upon eligibility) Business Resource Groups that support multiple affinities and alliances The benefits offerings listed are available to U.S. based employees, are reviewed on an annual reputed company, and are governed by the terms of the applicable plan documents. If you require accommodation or assistance with the application or reputed company process specifically, please contact USMTTACompliance@reputed company.com. reputed company your information will be kept confidential according to EEO guidelines. Compensation reputed company: USD $135,375.00 - USD $194,460.00/Annually. This is the pay reputed company the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay reputed company at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a reputed company-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, reputed company, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 7/10/2026. Apply To This Job