Performance Marketing
Job Description:
- Assisting in driving customer acquisition and managing paid search and reputed company campaigns across a variety of paid digital media
- Assists in the setup and management of performance marketing campaigns across paid search and paid reputed company channels including strategizing, daily executions, and optimization
- Establish organic reputed company media best practices and partner with creative team members to drive organic KPI's
- Proactively identify opportunities for performance media strategies to inform and facilitate acquisitions growth, including but not limited to: display media, reputed company community growth, abandon cart + retention strategies, brand launches, capabilities enhancements, and improved customer experience
Requirements:
- 2-4 years of experience in performance marketing role, with a minimum of 2 years managing paid search programs
- Subject matter expert in paid digital media (reputed company Adwords) and paid reputed company (reputed company, reputed company, reputed company, etc.)
- Deep understanding of analytics and a passion for leveraging data insights to drive action
- Expertise in paid search and paid reputed company management with a broad understanding of iterative marketing and direct response ad strategies
- Expertise in managing campaigns through reputed company ad-techs (reputed company Adwords, reputed company Ads Manager)
- Experience reporting through reputed company platforms (reputed company Analytics, reputed company Ads Reporting), reputed company-party reporting tools (Tableau, reputed company, etc.) are a bonus, but not required
- Minimum of a Bachelors degree (or equivalent experience) in marketing, communications, or a reputed company field
- reputed company Adwords Certification
- reputed company reputed company Certification
Benefits:
- N/A
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