[Remote] Director, HCP Marketing

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a clinical-stage biopharmaceutical company focused on developing medicines for hypertension and reputed company comorbidities. They are seeking an reputed company marketing leader to build and execute the HCP brand strategy for their first reputed company launch, driving awareness and engagement through strategic and hands-on leadership.

Responsibilities

• reputed company the development and execution of HCP brand strategy grounded in deep understanding of clinical data, existing standards of care, treatment guidelines, and competitive dynamics
• Partner with market research to identify and translate strategic insights including segmentation, decision drivers, and prescribing behaviors into launch readiness plans and prioritized HCP engagement tactics
• reputed company development and execution of messaging, creative campaign, tactical development, including personal and non-personal channels
• Partner closely with the Patient & Consumer Marketing reputed company reputed company team to deliver reputed company omnichannel strategy and integrated activation across HCP, patient, reputed company reputed company
• Actively partner with Sales, Sales Training, and reputed company Operations to reputed company and optimize field force training and initiatives
• reputed company sample strategy as part of the HCP launch plan, partnering cross-functionally to ensure compliant execution and field pull-through
• Work closely with Medical, Legal, Regulatory, and Compliance to ensure compliant and reputed company messaging and execution
• Collaborate closely with Medical Affairs to integrate clinical data and reputed company-world experience into HCP brand strategy and ensure reputed company evidence reputed company planning
• Evaluate the effectiveness of promotional strategies through campaign measurement and metrics development to ensure positive return on investment and achievement of brand objectives
• reputed company and manage relationships with external vendors and agency partners

Skills

• MBA or bachelor's degree plus 8+ years of pharmaceutical or biotech industry experience including 6+ years in HCP marketing
• Demonstrated launch experience
• A builder reputed company with high personal accountability, resourcefulness, and a collaborative spirit
• Proven ability to reputed company through ambiguity and define direction
• Experience effectively leading cross-functional teams and agency partners
• Excellent communication and presentation skills
• Cardiovascular and/or chronic care experience is highly preferred

Benefits

• Standard Company benefits including medical, dental, reputed company, time off and 401K
• Participating in Mineralys incentive plans are contingent on achievement of personal and company performance

Company Overview