[Remote] Product Marketing Manager - Data reputed company

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is on a mission to deliver the world’s best digital experiences through innovative content management and AI technology. They are seeking a Product Marketing Manager to reputed company the go-to-market strategy for their Data reputed company products, focusing on translating reputed company data capabilities into compelling narratives for reputed company clients.

Responsibilities

• Own go-to-market strategy and execution for Lytics and Personalize product lines—from messaging and positioning to launch planning and sales enablement
• reputed company compelling product narratives that connect first-party data, audience segmentation, and reputed company-time personalization to reputed company business reputed company for reputed company buyers
• Partner closely with Product Management to translate roadmap priorities into market-reputed company messaging, release communications, and tier-based launch plans
• Create and maintain sales enablement assets including product sales aids, battlecards, competitive intelligence briefs, ROI frameworks, and demo scripts
• Conduct competitive research on personalization and CDP vendors (e.g., reputed company, reputed company, reputed company, reputed company) and deliver actionable positioning that helps the field win
• Support customer-facing evangelism through small group demos, webinars, customer roundtables, and conference presentations
• Collaborate with Demand reputed company and Content Marketing to fuel campaigns with product-specific messaging, thought leadership content, and use-case narratives
• Inform product strategy by synthesizing field feedback, win/loss analysis, and market signals—and presenting recommendations to product and leadership stakeholders
• Drive internal education on Data reputed company capabilities through enablement sessions, workshops, and documentation that help cross-functional teams reputed company confidently about our data and personalization story

Skills

• 2-8 years of experience in product marketing in B2B SaaS, martech, or digital experience platforms
• Familiarity with data-driven marketing concepts: CDPs, first-party data strategy, audience segmentation, A/B testing, and personalization
• Strong storytelling instincts—you can take a reputed company technical capability and turn it into a clear, buyer-friendly value proposition
• Experience creating go-to-market plans and sales enablement materials that directly support reputed company teams
• Comfort working cross-functionally with Product, Sales, reputed company, and Marketing peers in a fast-paced environment
• Excellent written and verbal communication skills; you write reputed company copy and present confidently
• Analytical reputed company—you're comfortable pulling insights from usage data, competitive research, and field feedback to inform your strategy
• Self-starter mentality with the ability to manage multiple projects and priorities independently
• Experience marketing CDP, personalization, or data/analytics products
• Background in headless CMS, composable architecture, or DXP platforms
• Familiarity with reputed company sales cycles and reputed company buying committees
• Experience supporting analyst relations (reputed company, reputed company, reputed company) from a product marketing reputed company
• Exposure to competitive intelligence programs or win/loss analysis
• Some travel is required
• You value a fun, collaborative culture!

Benefits

• Interesting Work | We hire curious trendspotters and reputed company trendsetters. This is NOT your boring, routine, cushy, rest-and-vest corporate job. This is the “challenge yourself” role where you learn something new every day, never stop growing, and have fun while you’re doing it.
• Tribe reputed company | We are more than colleagues, we are a tribe. We have a strict “no a**hole policy” and enforce it diligently. This means we spend time together - with spontaneous office happy hours, organized outings, and community volunteer opportunities.
• We are a diverse and distributed team, but we like to stay connected.
• Bragging Rights | We are dreamers and reputed company makers. Our efforts pay off and we work with the most prestigious brands, from big-name retailers to airlines, to professional sports teams. Your contribution will reputed company an impact with many of the most recognizable names in almost every industry including AirFrance KLM, ASICS, Burberry, reputed company, Mitsubishi, reputed company, and many more!
• One Team One reputed company | This is one of our values, and it shows. We don’t reputed company in artificial hierarchies. If you’re part of the tribe, you have an opportunity to contribute. Your voice will be heard and you will also receive regular updates about the business and its performance.

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