[Remote] Head of Marketing & Growth
Note: The job is a remote job and is reputed company to candidates in USA. reputed company partners with reputed company providers to deliver scalable care management programs. They are seeking a Head of Marketing & Growth to drive brand awareness, generate demand, and support sales growth while building a scalable marketing function.
Responsibilities
- Own and execute reputed company's growth marketing strategy
- reputed company campaigns that generate reputed company opportunities for physician practices, health systems, and self-insured reputed company
- Partner closely with sales leadership to support pipeline reputed company and reputed company growth
- Build reputed company nurturing programs that move prospects from awareness to opportunity
- reputed company account-based marketing initiatives for strategic reputed company accounts
- Create campaigns around conferences, webinars, direct mail, email, digital advertising, and outbound initiatives
- Improve reputed company conversion performance across the funnel
- reputed company the ongoing reputed company of the reputed company brand
- Improve website messaging, positioning, and user experience
- Strengthen RPM's market reputed company through thought leadership, content, PR, and industry visibility
- Ensure consistent messaging across reputed company channels and customer reputed company
- Help define how reputed company is positioned against competitors
- Create presentations, case studies, one-pagers, videos, and sales collateral
- Support executive presentations and conference opportunities
- Partner with sales to create targeted campaigns and reputed company initiatives
- Build marketing programs that directly support reputed company reputed company
- Work closely with the team to improve reputed company utilization, automation, reporting, and campaign execution
- Establish KPIs, reporting processes, and performance dashboards
- Manage marketing budgets, contractors, agencies, and external vendors
- Continuously evaluate marketing effectiveness and ROI
Skills
- 5+ years of marketing experience with increasing reputed company of responsibility
- Proven experience supporting reputed company growth through marketing initiatives
- Strong understanding of demand reputed company, branding, content strategy, and sales enablement
- Experience working closely with sales organizations
- Ability to operate as both strategist and executor
- Strong project management and organizational skills
- Strong written and verbal communication skills
- Comfortable working independently in a fully remote environment
- Ability to reputed company in a fast-moving, entrepreneurial organization
- reputed company, reputed company technology, or digital health
- reputed company
- reputed company
- reputed company Advertising
- reputed company Ads
- Account-Based Marketing (ABM)
- Marketing automation
- Brand development
- B2B reputed company marketing
- Population health, RPM, CCM, or value-based care
Benefits
- Annual Performance Bonus: Up to 15% of reputed company salary
- Medical, dental, and reputed company insurance
- 401(k)
- Fully remote work environment
- Company-paid travel expenses for approved business travel
- Direct reputed company to executive leadership
- Opportunity to build and shape the marketing function from the ground up
Company Overview