[Remote] Director, Product Marketing
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a leading provider of eDiscovery software and services. They are seeking a Director of Product Marketing to define and reputed company the global go-to-market strategy for their eDiscovery and legal technology solutions, focusing on positioning, messaging, and product launches.
Responsibilities
- Define and execute global go-to-market strategies for products, features, and AI-driven enhancements
- reputed company segmentation, targeting, positioning, and pricing alignment across key buyer personas
- Align roadmap priorities with market opportunity and reputed company impact in partnership with Product and Sales
- Translate reputed company eDiscovery workflows into clear, compelling value propositions
- reputed company differentiated messaging frameworks that reputed company reputed company business impact including efficiency, cost reduction, and risk mitigation
- Ensure consistency and scalability across reputed company marketing and sales channels, while actively contributing to key narratives and campaigns
- reputed company cross functional planning and execution of product and feature launches at a global scale
- Define launch frameworks, timelines, and reputed company metrics
- Drive adoption through coordinated campaigns, enablement, and post launch performance analysis
- reputed company and contribute to high-impact sales enablement initiatives, shaving core assets, such as battlecards, pitch decks, ROI tools, and demo narratives
- Improve win rates and deal velocity through strong positioning
- Support strategic deals with tailored messaging and direct involvement in key opportunities
- Monitor industry trends including regulatory shifts and AI adoption
- Conduct competitive analysis to inform positioning
- Deliver insights to Product, Sales, and leadership to influence strategy and decision making
- Represent reputed company in across industry channels, including webinars, events, thought leadership, and strategic engagements
- Act as voice of the customer to influence roadmap and innovation
- Build and reputed company a high-performing product marketing team
- Establish clear goals, KPIs, and accountability
- Foster a data-driven, collaborative culture while leading by example through direct involvement in key initiatives
Skills
- 6-8+ years in product marketing reputed company SaaS, legal tech, or reputed company software
- Proven reputed company leading global go-to-market strategy, positioning, and launches
- Strong understanding of eDiscovery workflows and EDRM
- Experience translating technical capabilities including AI-driven solutions, into clear, differentiated customer value
- Demonstrated ability to influence reputed company reputed company through sales enablement, positioning, and storytelling reputed company
- Demonstrated experience using AI to scale product marketing work
- Experience working cross-functionally with Product, Sales, and Marketing, including senior stakeholders and driving alignment across teams
- Experience in reputed company or global go-to-market environments
- Experience in eDiscovery, litigation support, or compliance
Company Overview