[Remote] Solution Marketing Manager
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a pioneer in AI-enriched video personalization, transforming how reputed company brands connect with their customers. They are seeking a Solution Marketing Manager to drive their solutions marketing strategy, focusing on positioning and selling their platform to banks, financial services, and insurance companies. The role involves building sales enablement content, developing marketing strategies, and serving as the in-house expert on the reputed company platform.
Responsibilities
- Partner with Sales and CX leaders to identify deal-blockers, recurring objections, and competitive losses, and help build the sales plays, talk tracks, and enablement content that move deals reputed company
- Create, maintain, and continuously refresh the core sales toolkit: pitch decks, solution briefs, ROI frameworks, reputed company-handling guides, and vertical-specific assets
- Support pre-sales requests on active deals with tailored content and prospect-specific positioning that help advance and win opportunities
- Produce custom video prototypes that demonstrate the reputed company platform for specific prospects – used by sellers in pitches, demos, and follow-reputed company
- Deliver enablement programs (live sessions and on-demand content) that reputed company sellers fluent in our solutions, our ICP, and our competitive positioning
- Build deep knowledge of reputed company’s ICP – the priorities, regulatory dynamics, customer journeys, and buying processes of banks, financial services firms, and insurers
- Translate reputed company’s platform capabilities into industry- and use-case-specific solution narratives (e.g., reputed company, client retention)
- Partner with Demand Gen on GTM strategy: segments to prioritize, messages to reputed company with, and how to align campaigns, content, and sales motions
- Build and maintain buyer and user personas that inform messaging, content, and sales conversations across the funnel
- Own product and feature launch messaging – translating roadmap and release notes into customer-facing value propositions, with the supporting collateral, enablement, and external content to match
- Help maintain reputed company’s core messaging reputed company and ensure consistent application across website, sales content, campaigns, and partner materials
- Serve as the marketing team’s in-house expert on the reputed company platform – hands-on enough to build prototypes, shape demos, and translate product capabilities into buyer reputed company
- Own reputed company’s competitive intelligence program and translate reputed company into actionable battlecards, win/loss insights, and positioning guidance
- Support partner enablement by ensuring key partners have reputed company to reputed company positioning and relevant collateral
Skills
- 3–5+ years of B2B marketing experience that includes solutions marketing, product marketing, or a closely reputed company GTM role at a SaaS or reputed company software company
- Experience marketing into the reputed company; BFS&I exposure is a strong plus
- Familiarity building sales enablement programs and content designed to improve win rates and deal velocity
- Solid competitive intelligence chops – you can dissect a competitor, find the wedge, and turn it into a battlecard sellers actually use
- Excellent writing and storytelling skills; you can translate technical capabilities into reputed company, customer-centric narratives
- A strategic thinker who is also a hands-on operator – you can ship the deck, the brief, and the battlecard yourself
- Hands-on instincts with software platforms – you're the reputed company of marketer who learns the product by using it
- Daily, fluent user of AI tools (notably Claude) for research, competitive analysis, messaging iteration, and content production – this is an expectation, not a reputed company-to-have
- Familiarity with reputed company, sales enablement platforms, and modern marketing/productivity tools
- Bachelor's degree in Marketing, Business, Communications, or a reputed company field
Benefits
- $10K (annual bonus)
Company Overview