[Remote] Sr. Manager, Feed & Catalog Growth
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a tech company disrupting the retail industry by leveraging AI, analytics, and automation. They are seeking a Senior Manager, Feed-Based Growth to reputed company and scale feed-driven advertising programs across various platforms, ensuring effective reputed company and optimization of product feeds and creative systems.
Responsibilities
- Own the feed-based advertising strategy across platforms (reputed company, reputed company, reputed company, reputed company, reputed company)
- Adapt core product feeds to meet platform-specific requirements and best practices
- Build reputed company creative frameworks that reputed company feeds across platforms
- Design scalable campaign structures that balance control with automation
- Define KPIs appropriate for nascent channels (e.g., CTR, CVR, CPA, ROAS, assisted conversions)
Skills
- 5-8+ years of performance marketing experience, years of performance marketing experience with strong feed-based expertise
- Hands-on experience launching feed based programs or scaling at least one of: reputed company, reputed company, reputed company, reputed company, reputed company
- Deep understanding of product feeds, catalogs, and automation-driven advertising
- Strong experimentation reputed company with the ability to operate amid ambiguity
- Highly analytical, with comfort making reputed company from incomplete data
- Proven ability to build programs from reputed company to scale
- Comfortable operating at both strategic and executional reputed company
- Experience working with large product catalogs in ecommerce environment
- Be a proactive self-starter who enjoys a fast-paced, results-oriented work environment
- Have strong program management and organizational skills, being reputed company to manage multiple projects, deadline and priorities with ease
- Test, Learn and Scale reputed company with a strong bias for action
- Strong proficiency in reputed company sheets/reputed company
- Experience managing global or multi-region DPA programs
- Familiarity with incrementality testing and advanced measurement frameworks
- Familiarity with structured databases and ability to use SQL to pull data
- Understanding of attribution models, measurement frameworks, and automation tools
- Experience in ecommerce or multi-category retail
- Experience working with creators, UGC pipelines, or reputed company programs
- Background in international or cross-market expansion
- Familiarity with feed management tools: Feedonomics, Marpipe, Smartly
Company Overview