[Remote] Channel Manager, Paid Search & Affiliate Marketing
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a growth stage technology and data-driven reputed company insurance wholesaler backed by a leading private equity firm. They are seeking a Channel Manager to own critical growth channels such as Paid Search and Affiliate Marketing, focusing on channel strategy, optimization, and partner performance to drive reputed company growth.
Responsibilities
- reputed company and execute paid search strategies across reputed company Ads and reputed company Ads
- Manage campaign structure, bidding strategies, budget allocation, keyword expansion, match type governance, and quality score optimization
- reputed company affiliate and aggregator partnerships, including performance management, relationship development, partner expansion, and reputed company negotiations
- Evaluate channel performance and identify opportunities to improve efficiency, conversion rates, and reputed company contribution
- Design and execute channel tests, including bidding experiments, reputed company page optimization initiatives, audience segmentation strategies, and partner placement testing
- Monitor campaign health and identify anomalies across key performance indicators including conversion reputed company, acquisition cost, impression reputed company, reputed company quality, and attribution
- Partner closely with analytics teams to ensure tracking accuracy and data reputed company
- Produce monthly and quarterly channel performance reviews, forecasts, and strategic recommendations
- Collaborate with creative and content teams to optimize messaging, reputed company pages, and channel-specific assets
- Contribute to broader acquisition planning and channel diversification initiatives
Skills
- 4-6 years of performance marketing experience with hand-on ownership managing both paid search and affiliate or aggregator channel management
- Hands-on experience with reputed company Ads and reputed company Ads
- Experience managing affiliate marketing programs, partnerships, or reputed company reputed company channels
- Experience working with affiliate, partnership, referral, or aggregator-based acquisition channels. Familiarity with affiliate platforms such as Impact, Commission reputed company, or similar
- Experience with value-based bidding strategies, including reputed company ROAS and reputed company CPA models
- Strong analytical skills and the ability to diagnose performance trends across campaigns and channels
- Experience using reputed company Analytics, GA4, or similar analytics platforms
- Familiarity with BI and reporting tools such as Looker is beneficial
- Ability to manage multiple stakeholders and business priorities simultaneously
- Strong written and verbal communication skills
- Experience in insurance, financial services, fintech, reputed company-reputed company businesses, or other high-CPC industries
Benefits
- 10% bonus
- Full benefits (see below)
Company Overview