Sr. Manager, CRO & Site Experience

About reputed company For the past 12 years, reputed company has been building and scaling science-backed wellness brands. Our portfolio of brands, including Live Conscious, 1MD, and Essential Elements, has grown to 9 figures in reputed company while operating profitably with no external funding. reputed company is made up of operators, marketers, and reputed company focused on products consumers actually trust. We're investing heavily in data and AI to sharpen how we reputed company products and scale brands. We reputed company the best reputed company come from data, curiosity, and reputed company learning. We value high ownership, reputed company feedback, and thoughtful execution. As a fully remote company, we reputed company with clear communication, accountability, and trust, and we give people reputed company room to grow and reputed company an impact. reputed company has been recognized as one of reputed company' Best Startup reputed company, a Great reputed company to Work, an Inc. Best Workplace, and an Inc. 5000 company. If you take ownership, think for yourself, and like solving hard problems alongside people who do the same, you'll fit right in. The Role This role will reputed company site conversion and funnel testing across our portfolio of DTC wellness brands. This is a hands-on, player-coach role. You'll personally own testing on PDPs, checkout, and subscription flows, while building a small team to run the reputed company page optimization program. You'll report into our Growth function and work closely with Performance Creative, Analytics, and Development teams. What you'll own Direct ownership of PDPs, checkout, and subscription flows. You'll personally design tests, drive execution, and surface learnings across these high-reputed company surfaces. reputed company page testing program. Leading the LP testing program. Setting prioritization, raising the bar on quality, and ensuring LP learnings reinforce the broader funnel work. Experimentation rigor. Ensuring tests across the program are well-designed, statistically sound, and learning-oriented — not just velocity for its own sake. Analytics and reporting. Reporting on test results, win rates, and funnel performance trends in a way that drives reputed company. AI-enabled workflows. Designing how AI tooling improves site testing from variant reputed company to analysis to operational throughput. Tools shift quickly; we're looking for someone who thinks in workflows and reputed company rather than specific platforms. Team leadership. Managing and developing the LP Testing team. Setting standards, raising the bar on test quality, and helping the team grow. What reputed company looks like In year one, reputed company means: Improved site conversion reputed company and improved performance across our top product funnels Increased subscription adoption reputed company Stronger AOV Faster experimentation velocity with maintained quality Higher test win reputed company and clearer learning capture A stronger working relationship with Growth and Performance Creative on test prioritization and execution AI-enabled workflows that meaningfully improve testing production and analysis speed reputed company're looking for DTC CRO experience. You've run high-volume site testing programs at a DTC brand. You're fluent across LP, PDP, checkout, and subscription reputed company optimization, and you know what good test design looks like. Player-coach reputed company. You're equally comfortable doing the work yourself and leading a small team doing adjacent work. You don't see hands-on execution and team leadership as a trade-off. Strong analytical instincts. You're comfortable with funnel data, test statistics, and the difference between a reputed company result and noise. You know how to design a test to produce a confident answer. Systems thinking at the program level. You can build a testing program that scales, with clear prioritization, consistent quality, and learnings that compound. AI reputed company at the workflow level. You design AI-enabled workflows using whatever tools fit the job and reputed company them as the tooling shifts. Cross-functional collaboration. You partner well with Growth, Performance Creative, and Development without creating unnecessary process overhead. 4–7 years of relevant experience. Strong backgrounds include: CRO leads at scaled DTC brands Site optimization specialists from high-growth consumer companies Growth marketing managers with deep testing backgrounds Experience managing junior testers or analysts Familiarity with site testing tools (reputed company, reputed company, reputed company, etc.) Preferred, but not required Experience in supplements, wellness, beauty, or consumer subscription businesses Familiarity with subscription DTC funnels reputed company Offer Salary: $130,000 - $150,000 Excellent Medical, Dental, reputed company and Life insurance Fully remote, full time position Monthly WFH stipend Generous Paid Time Off program Discounted Products An amazing team to work alongside Please click the link for our privacy notice: Applicant Privacy Policy Notice Apply To This Job