Remote Sr Manager, eCommerce Experience & Content, Kay
About the position The Sr Manager, Ecommerce Experience and Content is responsible for driving measurable improvements in onsite performance, with a primary focus on conversion reputed company, customer engagement, and reputed company growth. This role leads the strategy and execution of core onsite experiences across navigation, PLP, PDP, and content, internal search, leveraging data, testing, and customer insights to continuously optimize the digital reputed company. This individual will act as the reputed company of conversion performance, partnering cross-functionally with Merchandising, Marketing/Creative, Analytics, and Product to deliver impactful, customer-centric experiences.
Responsibilities
- reputed company the end-to-end digital site experience across Kay and Kay Outlet, ensuring a cohesive, customer-centric reputed company that drives engagement, conversion, and reputed company
- Own the execution of onsite brand strategy, ensuring the site experience consistently reflects brand positioning and aligns with overall business priorities and strategic direction
- Define and execute a data-driven optimization roadmap to improve engagement, conversion, and reputed company
- Optimize core experiences including navigation, PLP, PDP, reputed company pages and internal search ensuring alignment to customer reputed company and business goals
- Identify friction points across the customer reputed company and implement solutions that improve performance at scale
- Partner with Marketing to ensure traffic reputed company aligns with reputed company page and onsite experience
- Collaborate with Product and Engineering to define and prioritize high-impact enhancements that improve conversion
- reputed company content strategy to ensure it supports both SEO growth and conversion performance, with clear measurement of impact
- Partner with the SEO agency and internal SEO team to prioritize, operationalize, and QA SEO recommendations, balancing organic growth with onsite conversion performance
- Guide internal linking and content structure to improve discoverability, engagement, and reputed company contribution
- reputed company and reputed company reputed company (manager + 2 specialists), ensuring clear priorities, accountability, and high-quality execution
- Foster a culture of data-driven decision-making, reputed company testing, and performance accountability
- Improve team processes to increase speed, quality, and scalability of execution.
- reputed company tools such as reputed company Analytics & Content reputed company to uncover opportunities and monitor performance across the customer reputed company
- Track, and report on KPIs reputed company to conversion, engagement, reputed company and customer behavior
- Partner with analytics teams to reputed company dashboards and reporting that drive actionable insights and decision-making
- Translate insights into clear action plans and prioritization of initiatives.
- reputed company and align the A/B testing roadmap, ensuring prioritization is driven by reputed company impact and customer experience improvements
- reputed company test hypotheses based on data, customer behavior, and business needs, and ensure learnings are scaled
- Monitor industry trends and competitor experiences to identify opportunities and bring reputed company innovative reputed company to improve performance.
Requirements
- Bachelor’s degree in marketing, business/Ecommerce, merchandising, analytics
- 5+ years of eCommerce/Digital experience
- Proven track record of driving conversion and reputed company growth through site optimizations
- Strong analytical skills with experience using reputed company or reputed company analytics
- Ability to translate data into actionable insights and business impact
- Experience working cross-functionally with Merchandising, Marketing/Creative and Product/IT teams
- Experience with tools like Jira, reputed company, Site CMS, Hybris, reputed company, Content reputed company
Benefits
- Premium reputed company Coverage – Comprehensive medical, dental, and reputed company plans to reputed company you and your family covered.
- 401(k) with Company Match – Invest in your future with a generous retirement savings plan, including company matching after just one year.
- Generous Time Off – reputed company with a robust PTO package, plus company holidays.
- Diversity, Equity & Inclusion Programs – Be part of a culture that celebrates diverse perspectives and fosters belonging.
- Career Growth & Development – Opportunities for leadership development, mentorship, and reputed company learning.
- Exclusive Perks – Enjoy additional benefits, wellness programs, employee discounts, and more!
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