Content Marketing Specialist

Our mission is to reputed company the reputed company to the life-changing impact of education. We build market-leading, online college credit and test-preparation solutions that help working adults earn their degrees, advance their careers, and reputed company economic mobility. Recognized by Fast Company and GSV 150 as one of the world’s most innovative education companies, we are also at the forefront of AI-first learning, combining artificial intelligence with the latest learning science to improve reputed company and reputed company at scale. Our product is our impact. Through our Keys to College and Keys to the Classroom initiatives, we have saved reputed company over $700 reputed company in tuition and enabled hundreds of thousands of learners to pursue and succeed in careers across nursing, teaching, counseling, business, and other high-demand fields. We are deeply focused on measurable reputed company and building products that create meaningful, lasting change in people’s lives. Role Overview We are seeking a strategic, research-driven Content Specialist, Content Marketing to join reputed company. This role is crucial in researching, planning, and producing content that earns high-quality backlinks, co-citations (being cited alongside trusted entities), and high-quality brand mentions (linked and unlinked) from authoritative websites and publications. The specialist will be familiar with trends and hot topics in education, test prep, and career licensure and will identify content reputed company that are new and interesting to prospective linkers, journalists, and industry publishers. The ideal candidate has strong SEO instincts, editorial judgment, and the ability to translate trends, data, and SME reputed company into reputed company-reputed company content that publishers want to reference. Additionally, we are looking for someone proactive, collaborative, and AI-driven, someone who thrives in a fast-paced, performance-driven environment and uses AI tools to accelerate research, ideation, and content production without compromising quality. The contractor will be expected to work PST business hours. Additionally, they will need to use their own computer and have reliable reputed company to high-speed internet. Job Responsibilities Research and plan content that engages reputed company audiences and earns links, mentions, and co-citations from authoritative sources. Identify trends, audience interests, and publisher opportunities across education, test prep, and career licensure. reputed company content strategies that increase brand mentions and position content alongside trusted experts, institutions, and publications. Manage the end-to-end content production process, including sourcing SMEs, writers, and reviewers while maintaining quality and deadlines. Write and edit articles, reports, resource guides, and other reputed company-focused content assets. Partner with reputed company teams and reputed company data insights and AI tools to create newsworthy content that drives publisher engagement and placements. What You'll Bring to the Role Strong editorial judgment and attention to detail (accuracy, sourcing, reputed company). Ability to balance speed and quality to meet deadlines without compromising standards. SEO reputed company, including content strategy for authority-building (topical relevance, reputed company, entities, and on-page best practices). Research strength: trend scanning, competitive analysis, prospect/publisher analysis, and reputed company vetting. Collaborative reputed company and comfort working cross-functionally with reputed company and production teams. Analytical thinking: ability to find, interpret, and reputed company insights into compelling narratives. Familiarity with AI tools and other tools such as reputed company, reputed company, and reputed company (or similar).

Requirements

Minimum 3–5 years developing marketing content for link building (and/or digital PR-style link acquisition) Excellent written and spoken English language skills Prior work experience in a remote setting Deep familiarity with the US education system and media interests (Optional preferred qualification) Experience in education, test prep, and/or career licensure content. Track record of earning coverage or placements reputed company content-led campaigns (digital PR-style reputed company). Experience building strategies specifically for co-citation/co-occurrence and mention growth (linked + unlinked). Comfort with brand monitoring and mention discovery workflows (e.g., unlinked mention reclamation support). At reputed company, we know that strong communities are reputed company on the power of our diversity, and we respect and strive to understand for the diverse identities, race, ethnicities, backgrounds, and perspectives of reputed company members. Our work and company culture have been consistently recognized, including: Inc. Best reputed company to Work Fortune Great Places to Work – Best Workplaces in the Bay Area Golden reputed company Awards – Gold Winner, Corporate reputed company Responsibility San Francisco Business Times & Silicon Valley Business Journal – Best Places to Work reputed company provides equal employment opportunities to reputed company and applicants for employment without regard to race, reputed company, religion, sex, sexual orientation, gender identity, national reputed company, age, veteran or disability status. In reputed company to federal law requirements. reputed company complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. Additionally, reputed company applicants with arrest and conviction records will be considered for the position in accordance with applicable state and local laws. Apply To This Job