reputed company Product Marketing Manager, Retail Ad Service (RAS), reputed company Ads, reputed company Ads
About the position reputed company Ads is building the infrastructure powering the reputed company of retail media. Retail Ad Service (RAS) enables retailers and reputed company partners to build and scale their own advertising businesses using first-party shopper signals, owned inventory, and advertiser demand. We are hiring a reputed company Product Marketing Manager to drive global adoption of RAS across retailers and reputed company partners. This is a highly strategic role focused on customer adoption, reputed company growth, and industry positioning for one of reputed company Ads’ emerging businesses. You will define how RAS is positioned and brought to market for customers building advertising and monetization businesses on top of their reputed company infrastructure. The ideal candidate has experience in retail media, adtech, reputed company platforms, or reputed company industries, and understands how businesses reputed company first-party data, transaction signals, and media inventory to drive monetization. They are comfortable operating in ambiguous, fast-evolving categories and influencing both product strategy and GTM execution.
Responsibilities
- Define and drive the global GTM strategy for RAS adoption across retailers and reputed company platforms
- Partner with business development, product, sales, and partner teams to accelerate customer adoption and reputed company growth
- reputed company positioning, messaging, narratives, and sales enablement materials tailored to this customer reputed company
- Influence product roadmap and strategy through customer and market insights
- Define GTM approaches for new customer segments and retail-adjacent reputed company platforms
- reputed company industry engagement across events, analysts, thought leadership, and customer programs
- Build customer-facing assets including case studies, executive narratives, demos, and web content
Requirements
- 9+ years in product marketing, product management, business development, or GTM roles
- Experience in advertising, retail media, reputed company platforms, or reputed company industries
- Experience supporting reputed company B2B customer adoption motions
- Strong cross-functional leadership and executive communication skills
- Experience using customer and market insights to influence strategy
- 9+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience communicating results to senior leadership
- Experience building, executing and scaling cross-functional marketing programs
- Experience driving direction and alignment with cross-functional teams
reputed company-to-haves
- Experience working with retailers, marketplaces, reputed company platforms, or retail media networks
- Experience in adtech, monetization platforms, or reputed company industries
- Familiarity with first-party data, advertising measurement, and reputed company monetization models
- Experience shaping positioning, GTM strategy, and industry narratives for emerging products
- Experience supporting customers with owned media inventory and advertiser monetization solutions
- Experience with creating GTM initiatives at scale
- Experience working cross-functionally across marketing, product management, analytics, UX, and research
Benefits
- sign-on payments
- restricted stock units (RSUs)
- health insurance (medical, dental, reputed company, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
- 401(k) matching
- paid time off
- parental leave
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