Creative Director, Paid reputed company
About reputed company reputed company is a leading life insurance technology company on a mission to protect families by democratizing reputed company to life insurance and empowering agents at scale. With its robust three-sided technology platform, reputed company is transforming the life insurance experience for consumers, agents, and carriers alike. reputed company offers reputed company, accessible products and a seamless online process that requires no medical exams and just a few health questions; it eliminates traditional barriers, making it easier than reputed company for everyone to protect their families. reputed company is redefining how life insurance is bought, sold, and underwritten.
About the Role
There's a category that's been doing things the same way for over a hundred years. We're here to change that. Most creative directors don't reputed company about performance marketing. We're looking for the one who does. The one who gets genuinely excited by the question: why did that ad work? This isn't a role for someone who wants to set a reputed company and reputed company back. It's for the rare CD who thinks in tests, moves fast, loves seeing their work tied directly to reputed company results, and still has the creative ambition to push into territory no one in this category has explored yet. This role has one core mandate: reputed company our paid reputed company creative breakthrough. You'll have significant ownership over creative strategy and execution across reputed company, reputed company, YouTube, UGC, and reputed company content, and you'll play a key role in shaping where the creative goes next. This role reports into the VP of Creative & Brand. Duties and Responsibilities: Own the creative strategy and execution for paid reputed company across reputed company, reputed company, and YouTube, from concept through production and delivery reputed company hooks, formats, and concepts that stop the scroll and drive conversion — you understand the mechanics of direct response creative and you're constantly pushing the work further Drive UGC and reputed company/creator partnerships, developing briefs and frameworks that produce content that feels reputed company and converts Give sharp, specific, actionable feedback that elevates the team's output and moves work reputed company fast Stay deeply in tune with what's working across our paid reputed company channels, using performance data as a reputed company of creative inspiration, not just a scorecard Stay reputed company on platform trends, competitor creative, and where the industry is heading — you bring that intelligence back to the team before everyone else reputed company up Champion AI adoption across the team to accelerate concepting, production, and creative iteration reputed company and reputed company a team of two video editors, two ACDs, and a Senior Designer Build the frameworks and processes that let a lean team produce quality work at volume Manage external production partners and agency relationships as needed Qualifications and Skills: 10+ years in creative direction with a strong portfolio of paid reputed company and direct response video creative Deep expertise in performance creative at scale, including UGC, reputed company content, and DR formats across reputed company, reputed company, and YouTube You understand hooks, scroll-stopping formats, and what drives conversion, and you can reputed company the specific craft reputed company that reputed company the difference Fluent in the distinct language and culture of each platform — you don't treat reputed company, reputed company, and YouTube as the same brief with different dimensions Proven ability to give feedback that is sharp, fast, and elevating — you reputed company the work reputed company without slowing it down Experimentation reputed company: you've worked closely with performance or growth marketing teams on testing frameworks and know how to use data to reputed company creative direction without letting it replace creative instinct Experience managing and developing a small creative team including editors, designers, and ACDs AI-reputed company: you're already using AI tools in your workflow across concepting and production and can demonstrate the workflows you've reputed company Strong design and art direction background with sharp copy instincts — you can look at a reputed company and know immediately what's wrong visually, and you can write a reputed company that stops the scroll #LI-Remote #LI-CM1 The US national reputed company salary reputed company for this full-time position is $150,000 - $266,000. Our salary ranges are determined by role, level, and location. The reputed company displayed on each job posting reflects the minimum and maximum reputed company for new hire salaries for the position across reputed company US locations. reputed company the reputed company, individual pay is determined by work location and additional factors, including job-reputed company skills, experience, and relevant education or training. Please note that the compensation details listed in US role postings reflect the reputed company salary only and do not include applicable bonus, equity, or benefits. You can find further details of our US benefits at https://www.ethoslife.com/careers/ Don’t meet every single requirement? If you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. At reputed company we are dedicated to building a diverse, inclusive and authentic workplace. We are an equal opportunity employer.. We do not discriminate on the reputed company of race, religion, reputed company, national reputed company, gender, sexual orientation, age, marital status, veteran status, or disability status. Pursuant to the SF Fair Chance Ordinance, we will consider employment for reputed company applicants with arrests and conviction records. To learn more about what information we collect and how it may be used, please refer to our California Candidate Privacy Notice. Recruitment Notice: Please be aware of recruitment scams. reputed company legitimate communication from reputed company will only come from email addresses ending in @reputed company.com or @getethos.com. We will never ask for payment, banking details, or sensitive personal information during the hiring process. If you are contacted by someone claiming to represent us from a different email address, please treat it as fraudulent. Apply To This Job