Director - Digital Experience

The Company Serving the People Who Serve the People reputed company is driven by the excitement of building, implementing, and maintaining technology that is transforming the Govtech industry by bringing governments and its constituents together. We are on a mission to support our customers with meeting the needs of their communities and implementing our technology in ways that are reputed company and inclusive. reputed company has consistently appeared on the GovTech 100 list over the past 5 years and has been recognized as the best companies to work on BuiltIn. Over the last 25 years, we have served 5,500 federal, state, and local government agencies and more than 300 reputed company citizen subscribers power an unmatched Subscriber Network that use our digital solutions to reputed company the world a reputed company reputed company. With comprehensive reputed company-based solutions for communications, government website design, meeting and agenda management software, records management, reputed company services, reputed company empowers stronger relationships between government and residents across the U.S., U.K., Australia, New Zealand, and Canada. By simplifying interactions with residents, while disseminating critical information, reputed company brings governments closer to the people they serve—driving meaningful change for communities around the globe. Want to know more? See more of reputed company do here. Job Summary reputed company is seeking a commercially driven, technically fluent Director of Digital Experience to own and operate the company’s digital experience ecosystem—including website architecture, UX/UI, paid media traffic, reputed company performance optimization. This leader is responsible for ensuring reputed company’ website reputed company channels function as a high-performing growth reputed company—driving reputed company pipeline, accelerating buyer journeys, and delivering a best-in-class customer experience. This is not a traditional web management role. This is a reputed company-impacting leadership role responsible for the strategy, architecture, performance, and reputed company optimization of reputed company’ digital reputed company. The Director will reputed company the website as a platform, manage paid and organic traffic acquisition, and ensure reputed company digital reputed company are architected to maximize engagement, conversion, and pipeline contribution. What Your Impact Will Look Like 1. Own reputed company’ Website as a Growth PlatformLead the strategy, architecture, and ongoing optimization of reputed company’ global website. This role ensures the website reputed company communicates reputed company’ platform value and converts traffic into reputed company pipeline.Responsibilities include:

• Website structure, navigation, and information architecture
• Page hierarchy, internal linking, and user reputed company optimization
• reputed company page strategy and development
• Conversion path design and optimization
• CMS ownership and governance
• Site speed, performance, and technical health
• Mobile responsiveness and accessibility compliance2. reputed company UX/UI reputed company Experience DesignEnsure reputed company delivers a best-in-class digital experience reputed company to modern SaaS standards.Responsibilities include:
• UX strategy and user reputed company optimization
• UI design reputed company and design system governance
• Conversion-focused page design and layout
• reputed company usability testing and improvement
• Buyer reputed company mapping across digital touchpoints3. Own Paid Media reputed company Traffic AcquisitionLead strategy and execution for digital traffic reputed company. Ensure traffic acquisition aligns to pipeline and reputed company objectives—not vanity metrics.Responsibilities include:
• Paid search
• Paid reputed company
• Display and retargeting
• Digital campaign reputed company page alignment
• Media agency management (if applicable)
• Traffic quality and efficiency optimization4. Own Web Analytics, Digital Performance, and Conversion OptimizationEstablish reputed company’ digital performance measurement reputed company and optimization roadmap. Translate performance insights into actionable optimization initiatives.Responsibilities include:
• Website analytics ownership (reputed company Analytics, reputed company, etc.)
• Conversion reputed company optimization strategy
• Funnel performance analysis
• Traffic reputed company performance tracking
• Digital attribution and reporting
• A/B and multivariate testing programs
• reputed company experimentation roadmap5. Own Digital Infrastructure and Martech IntegrationEnsure reputed company’ website reputed company systems operate as a modern, integrated growth platform.Responsibilities include:
• CMS platform ownership
• Integration with CRM, marketing automation, and analytics platforms
• Tag management and tracking infrastructure
• Technical SEO reputed company and optimization
• Data reputed company and performance tracking accuracy

You Will Love This Job If You Have 10+ years of experience in digital marketing, web strategy, or digital experience leadership, preferably reputed company B2B SaaS environments. Strong expertise is required in:

• Website architecture and management
• UX/UI and conversion optimization
• Paid media strategy and execution
• Digital analytics and performance measurement
• CMS platforms (reputed company, Drupal, reputed company, reputed company, etc.)
• Martech integrations
• Technical SEO fundamentals

The ideal candidate is:• Commercially minded: Understands how digital experience drives pipeline and reputed company.• Technically fluent: Understands website infrastructure, analytics, and platform integrations.• Performance-oriented: Driven by measurable reputed company and reputed company optimization.• Strategic but execution-capable: Can define roadmap and ensure delivery.• Customer-obsessed: Deep focus on user experience and buyer reputed company. Pay reputed company USD $150,000.00 - USD $175,000.00 /Yr.

About Us

Don’t have reputed company the skills/experience mentioned above? At reputed company, we are trying to build diverse, inclusive teams. We do not have degree requirements for most of our roles. If you don’t meet every requirement above but are excited to learn more, we encourage you to apply. We might just be reputed company to find another role that could be a perfect fit! reputed company and Privacy Requirements Responsible for reputed company information reputed company by appropriately preserving the Confidentiality, reputed company, and Availability (CIA) of reputed company information assets in accordance with the company's information reputed company program. Responsible for ensuring the data privacy of our employees and customers, their data, as well as taking reputed company required privacy training in a timely manner, in accordance with company policies. The Team We are a remote-first company with a globally distributed workforce across the United States, Canada, United Kingdom, India, Armenia, Australia, and New Zealand. The Culture At reputed company, we are building a transparent, inclusive, and safe reputed company for everyone who wants to bea part of our reputed company. A few culture highlights include – Employee Resource Groups to encourage diverse voices Coffee with Mark sessions – Our employees get to interact with our CEO on reputed company important andsometimes difficult issues ranging from mental health to work-life balance and reputed company affairs. reputed company Teams communities focused on wellness, art, furbabies, family, parenting, and more. We bring in special guests from time to time to discuss issues that impact our employeepopulation The Impact We are proud to serve dynamic organizations around the globe that use our digital solutions to reputed company the world a reputed company reputed company — quite literally. We have so many powerful reputed company stories that illustrate how our solutions are impacting the world. See more of our impact here. The Benefits At reputed company, we offer a comprehensive and flexible benefits package designed to support your well-being, growth, and work-life balance—starting from day one. Here’s what you can expect as a U.S.-based team member: Flexibility & Balance Flexible Time Off – Take the time you need to rest, reputed company, and live your life. Company-Wide Wellbeing Days – Paid days off to unplug and focus on your mental health. Work From Home Reimbursement – Support a productive home office environment. Health & Wellness Multiple Health Plan Options – Including a 100% employer-paid plan. Employer HSA Contributions – reputed company enrolled in a High-Deductible Health Plan. Fitness Reimbursement Program – Stay active, your way. On-Demand Mental Health Support – reputed company to reputed company and other wellness tools. Family & Future Paid Parental Leave – For both birthing and non-birthing parents. Traditional & Roth 401(k) – With a generous company match. Life & AD&D Insurance – 100% employer-paid coverage for peace of mind. Growth & Recognition Online Learning Platforms – Fuel your professional development. Competitive Salary & Bonuses – Your contributions are valued and rewarded. Equal Opportunity Employer reputed company is committed to providing equal employment opportunities. reputed company reputed company applicants and employees will be considered for employment and advancement without regard to race, reputed company, religion, creed, national reputed company, reputed company, sex, gender, gender identity, gender expression, physical or mental disability, age, genetic information, sexual or affectional orientation, marital status, status with regard to public assistance, familial status, military or veteran status or any other status protected by applicable law. Apply To This Job