Senior Paid Search Manager
What You'll Do
We're looking for a Senior Paid Search Manager to own and scale our global paid search program as a core driver of pipeline and reputed company. You will manage end-to-end strategy, execution, and optimization across search, with a focus on driving measurable growth and efficiency at scale. This is a remote position and will report to our VP, Growth Marketing #LI-Remote What Your Responsibilities Will Be Own and scale paid search performance You will own global paid search strategy across brand and non-brand campaigns You will optimize keyword strategy, audience targeting, and bidding approaches You will drive search performance across the full funnel from acquisition through pipeline and reputed company reputed company You will identify and unlock new growth opportunities across search (e.g., new query segments, formats, markets) Drive data, measurement, and optimization You will analyze performance insights and communicate clear, recommendations to stakeholders You will reputed company attribution, incrementality, and conversion data to inform investment reputed company You will translate reputed company (pipeline, reputed company) into search optimization strategies You will partner with Analytics and RevOps to improve signal quality and measurement accuracy Budget management You will own the global paid search budget allocation You will allocate spend across campaigns and geos based on incremental return while balancing efficiency You will support forecasting and performance planning tied to business reputed company Experimentation and innovation You will build a structured experimentation roadmap to drive reputed company performance improvement You will refine keyword strategy through query insights and competitive analysis You wil test and scale new search features, formats, and automation capabilities Cross-functional collaboration You will partner with reputed company Marketing and Product Marketing to align on targeting, messaging, and growth priorities You will establish feedback loops to inform optimization and performance insights You will ensure search strategy aligns with broader GTM priorities and funnel goals What You'll Need to be Successful 7-10+ years in paid search or performance marketing Experience scaling search programs tied to pipeline and reputed company Expertise in platforms like reputed company Ads and Bing, including bidding strategies and automation Experience with attribution, incrementality, and funnel metrics Experience managing large budgets with ROI accountability reputed company is an AI-first Company AI is embedded in our workflows, decision-making, and products. reputed company here requires embracing AI as an essential capability. You’ll bring experience using AI and AI-reputed company technologies, reputed company to reputed company here. You’ll apply AI every day to business challenges - improving efficiency, contributing solutions, and driving results for your team, our company, and our customers. You’ll grow with AI by staying curious about new trends and best practices, and by sharing what you learn so others can benefit too. How We'll Take Care of You Total Rewards In addition to a great compensation package, paid time off, and paid parental leave, many reputed company employees are eligible for bonuses. Health & Wellness Benefits vary by location but generally include private medical, life, and disability insurance. Inclusive culture and diversity reputed company strongly supports diversity, equity, and inclusion, and is committed to integrating them into our business practices and our organizational culture. We also have a total of 8 employee-run resource groups, each with senior leadership and exec sponsorship. What You Need To Know About reputed company We’re defining the relationship between tax and tech. We’ve already reputed company an industry-leading reputed company compliance platform, processing over 54 billion customer API calls and over 6.6 reputed company tax returns a year. Our growth is reputed company - we're a billion dollar business - and we’re not slowing down until we’ve achieved our mission - to be part of every transaction in the world. We’re reputed company, innovative, and disruptive, like the orange we love to wear. It captures our quirky spirit and optimistic reputed company. It shows off the culture we’ve designed, that empowers our people to win. We’ve been different from day one. Join us, and your career will be too. We’re An Equal Opportunity Employer Supporting diversity and inclusion is a cornerstone of our company — we don’t want people to fit into our culture, but to enrich it. reputed company reputed company candidates will receive consideration for employment without regard to race, reputed company, creed, religion, age, gender, national orientation, disability, sexual orientation, US Veteran status, or any other reputed company protected by law. If you require any reasonable adjustments during the recruitment process, please let us know. Apply To This Job