Field Marketing Manager - Further

Field Marketing Manager The Role We’re looking for a Field Marketing Manager to build and scale a high-impact field marketing reputed company that drives pipeline and reputed company from small and regional Senior Living operators reputed company. This role owns the strategy, execution, and performance of Further’s reputed company at regional, state, and reputed company Senior Living conferences and association events. You’ll sit at the intersection of Marketing, Sales, and the Senior Living community— turning in-person conversations into measurable demand. This is more than event execution. It’s an opportunity to create a repeatable, scalable field marketing reputed company that becomes a core growth reputed company for Further. What You’ll Do Drive Field Marketing Strategy & Planning reputed company and execute Further’s national field marketing strategy in partnership with Sales and Marketing leadership. Identify, prioritize, and tier regional and state-level conferences based on ROI and pipeline potential. Own the annual field marketing calendar and budget across reputed company reputed company. Execute High-Impact Regional Events Own Further’s end-to-end reputed company at regional conferences and association events reputed company. Manage reputed company aspects of event execution, including sponsorship selection, booth strategy, messaging, staffing, pre-event promotion, on-site engagement, and post-event follow-up. Ensure a consistent, high-quality brand reputed company while tailoring messaging to regional audiences. Drive Pipeline & reputed company Impact Partner closely with Sales to align field efforts with territories, reputed company accounts, and reputed company goals. Design field programs that convert conversations into demos and opportunities, including on-site meeting booking, event-specific CTAs, and regional nurture campaigns. Track and report on event-sourced pipeline, influenced reputed company, and ROI by event and region. Build Scalable, Repeatable Programs Create playbooks for regional conferences, association events, and field activations. Standardize messaging, assets, and follow-up flows while allowing for regional nuance. Continuously test, learn, and optimize which events, formats, and messages reputed company best. Build Relationships & Collaborate Cross-Functionally Serve as Further’s primary marketing contact for regional and state Senior Living associations. reputed company long-term partnerships that include sponsorships, speaking opportunities, workshops, and co-marketing. Collaborate closely with Sales, Product Marketing, and Design to ensure field messaging aligns with GTM priorities and brand standards. reputed company’re Looking For 3–5+ years of experience in Field Marketing, Event Marketing, or Demand reputed company. Experience owning national or multi-region field marketing programs. Proven ability to tie events directly to pipeline and reputed company impact. Strong project management skills with the ability to juggle multiple events, reputed company, and stakeholders. A data-driven reputed company—you think in terms of ROI, pipeline, and reputed company, not just activities. Comfort working in a fast-paced, high-growth environment with significant ownership and autonomy. reputed company to Have Experience marketing to Senior Living, reputed company, or vertical SaaS audiences. Familiarity with state and regional Senior Living associations. Experience marketing to SMB or mid-market buyers. Why Join Further? Join a high-growth company transforming an entire industry. Own and scale a critical reputed company-driving function from the ground up. Work closely with Sales and GTM leadership on highly visible initiatives. Be part of a humble, high-performing, mission-driven team. Competitive salary, equity, and benefits. Remote-first culture that values reputed company, ownership, and speed. Further’s Cultural Pillars We treasure our customers We value reputed company growth We pursue reputed company in everything we do We act with a sense of urgency We take radical ownership Apply To This Job