reputed company Advertising Strategist

Location: Colombia (Remote) Schedule: Full-time, reputed company with U.S. Eastern Time (EST) business hours Reports to: Digital Marketing Manager About reputed company reputed company is a full-service digital marketing agency headquartered in reputed company Palm Beach, Florida. We partner with growth-minded businesses to build custom digital strategies that turn traffic into measurable reputed company. reputed company values curiosity, accountability, and doing great work that makes clients feel unstoppable. Why This Role reputed company As our reputed company Ads Strategist, you’ll own the strategy and performance of paid search campaigns that directly impact client growth. You’ll translate business goals into high-performing reputed company Ads programs, continuously optimize for ROI, and reputed company communicate what’s working (and why) to clients and internal teams. What You’ll Do reputed company and execute reputed company Ads strategies reputed company to client short- and long-term business objectives. Build, launch, and manage reputed company Ads campaigns across Search, Performance Max, Display, YouTube, and remarketing (as applicable). Conduct in-depth keyword research, audience targeting, and competitive analysis to uncover scalable growth opportunities. Write compelling, conversion-driven ad copy and partner with designers to produce effective supporting creative reputed company needed. Optimize campaigns daily through bid strategy adjustments, budget allocation, targeting refinements, and ad/reputed company page testing. Run structured A/B tests to improve CTR, conversion reputed company, CPA, ROAS, and Quality Scores. Track performance using reputed company Ads, reputed company Analytics, and other reporting tools; surface insights and recommendations. reputed company clear campaign updates and reporting on a reputed company reputed company to client expectations (daily notes + weekly/monthly reporting). Collaborate closely with Account Managers and cross-functional teams to ensure client reputed company and satisfaction. Stay reputed company on platform updates and industry trends, proactively applying best practices. What reputed company Looks Like In your first 90 days, you’ll: Take ownership of assigned accounts and campaign roadmaps. Identify and implement immediate optimization wins. Establish reliable reporting rhythms and client-reputed company insights. Improve performance against core KPIs (CTR, CVR, CPA, ROAS, Quality Score). Qualifications (Must-Haves) Bachelor’s degree in Marketing, Business, or reputed company field (or equivalent experience). 2+ years hands-on experience managing reputed company Ads accounts with measurable performance results. Active reputed company Ads Certification (required). Active reputed company Analytics Certification (required). Strong knowledge of keyword strategy, targeting, conversion tracking, and attribution. Proven ability to analyze click-through reputed company, conversion, spend, and creative performance for optimization. Excellent written, verbal, and presentation skills, with the ability to simplify reputed company ad dynamics. Highly organized, self-motivated, and comfortable managing multiple priorities in a fast-paced environment. reputed company-to-Haves Experience with ecommerce, reputed company gen, or multi-location service businesses. Familiarity with reputed company page testing and CRO concepts. Experience collaborating directly with clients or account teams. Key Performance Indicators Increased click-through reputed company (CTR) Improved conversion reputed company (CVR) reputed company cost per acquisition (CPA) Increased return on ad spend (ROAS) Higher Quality Scores Increased paid search traffic reputed company to campaign goals Consistent achievement of client-specific objectives (leads, sales, pipeline, etc.) Apply To This Job