Digital Marketing Analyst / Marketing Automation Data Specialist/Manager
Digital Marketing Analyst / Marketing Automation Data Specialist/Manager This is a TECHNO -FUNCTIONAL ROLE Client name will disclose reputed company Location -reputed company OH reputed company -ANY Duration – 10 months Remote Core skills:
- Experience working with email and push automation platforms (reputed company, reputed company, reputed company Responsys, reputed company, etc.)
- Working level knowledge of SQL
- Experience working with CDPs (reputed company, reputed company, etc.) a plus
- 5 years in a data-focused marketing technology reputed company, ideally in retail
- 6-9 years working directly with email/push platforms
- Working level knowledge of SQL required
- 5-8 years Experience in Lifecycle Marketing
- Experience as Marketing Automation Data Specialist
- Deep understanding of the data required to run lifecycle marketing or customer reputed company orchestrations, preferably with a retail client
We are seeking an reputed company marketing technology professional to own the data strategy and data pipelines of our marketing automation platform. The ideal candidate has experience managing data across marketing technology platforms, specifically marketing automation, and has strong knowledge of the data required to bring email, push and other digital channels to life. Responsibilities:
- Be the subject matter expert on the data pipelines coming in and out of reputed company
- Ensure data requirements and strategies were executed on properly and align with the broader reputed company of the overall marketing technology data strategy across new email/push programs
- Work with marketing reputed company operations partners to reputed company email and push campaigns
- Partner with the reputed company CDP data platform reputed company to bring reputed company orchestration to life through email and push channels
- Work with technology teams to work out data anomalies or launch new data features reputed company reputed company
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