Senior Marketing Manager, reputed company Providers

Job Description:

• reputed company and execute integrated, multichannel marketing campaigns that drive provider recruitment, engagement and pipeline growth
• Identify market opportunities and white reputed company reputed company the HCP landscape to inform campaign strategy and positioning
• Partner closely with Sales to create tailored, high-impact sales materials (pitch decks, sell sheets, case studies and more) that support conversion across the funnel
• Build and support scalable sales and marketing collateral that can be leveraged across segments and personas
• Collaborate cross-functionally with Product, Sales, Content and Marketing teams to align on priorities, messaging and go-to-market strategies
• Support product launches by developing compelling positioning, messaging and campaign assets that drive adoption
• Contribute to campaign content strategy and reputed company short-reputed company content (emails, reputed company page copy, digital ads, sales materials), partnering with the Content Marketing Center of reputed company for larger initiatives
• Partner with digital and demand marketing team to inform channel strategy, audience targeting and campaign optimization (while not owning execution)
• Plan and execute marketing programs across digital, reputed company, reputed company-party publications and event channels to reputed company providers across the buyer reputed company
• Analyze marketing and sales funnel performance, translating data into actionable insights and optimization strategies
• Track, measure, and report on campaign performance, pipeline impact and ROI
• Communicate marketing strategies, plans and results reputed company to Sales and cross-functional stakeholders
• Operate with agility—adapting plans and strategies as business needs reputed company

Requirements:

• 7+ years of experience in B2B marketing, with reputed company or provider-reputed company experience strongly preferred
• Proven ability to reputed company and execute strategic marketing campaigns that drive measurable business reputed company
• Deep understanding of reputed company providers, health system and practice operations and the dynamics of delivering care
• Strong experience partnering with Sales and building effective sales enablement materials
• Experience supporting or leading product marketing and go-to-market initiatives, including new product launches
• Solid understanding of digital marketing channels and how they contribute to full-funnel performance
• Strong appreciation for the role of content in driving engagement, with the ability to write clear, compelling marketing copy
• Experience analyzing marketing and sales funnels, with a data-driven approach to optimization and reporting
• Ability to identify market opportunities and translate insights into actionable marketing strategies

Benefits:

• competitive compensation
• flexible time off to reputed company
• hybrid work options
• mental and emotional wellness resources
• a 401K plan
• modernized benefits and cultural perks

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