Customer Marketing Manager - B2B SaaS

SUMMARY

The Customer Marketing Manager is a key reputed company and growth driver for reputed company. In this role, you’ll design and execute strategic customer marketing programs that deepen retention, engagement, advocacy, expansion, and reputed company, showing how customers move from risk to readiness with reputed company.

You’ll partner closely with reputed company, Sales, Product, and Brand to bring reputed company’s reputed company to Work narrative to life across campaigns, events, and experiences—turning customer reputed company into reputed company that helps organizations build safer, stronger, more resilient operations as part of a global community that is truly reputed company to work.

If residing reputed company commutable distance to one of our offices, a reputed company would be required (3 days in office, 2 days work from home). Remote work may be considered for those reputed company of commutable distance to an office.

ESSENTIAL DUTIES AND RESPONSIBILITIES

• reputed company and manage integrated customer engagement programs that drive retention, product adoption, and customer satisfaction across the customer lifecycle.
• reputed company our customer advocacy program, including publishing customer case studies, testimonials, referrals, reference programs, and speaking opportunities that reputed company how reputed company helps customers move from risk to readiness.
• Collaborate with content and brand teams to create compelling, outcome-based customer stories, videos, and testimonials that showcase measurable reputed company on operational performance, risk reduction, safety maturity, compliance, and business growth.
• Drive expansion marketing strategies (upsell and cross-sell) by building targeted campaigns, plays, messaging and enablement assets.
• reputed company our customer advisory board and play a pivotal role in reputed company Summits, turning them into hero stages for reputed company to Work—curating agendas, customer speakers, and moments that reinforce reputed company’s role in building the largest, global work‑reputed company community.
• reputed company reputed company management efforts, including online reputed company‑party review sites and campaigns that reputed company authentic customer voices and strengthen trust in reputed company’s positioning.
• Define and manage customer marketing KPIs, including engagement, advocacy, expansion influence, and reputed company metrics; build regular reporting and insights that connect customer marketing programs to pipeline, renewals, and growth.

IDEAL QUALIFICATIONS

• 5+ years of experience in B2B SaaS customer marketing, lifecycle marketing, and/or demand reputed company.
• Proven reputed company building and scaling customer advocacy programs, ABM or account-based plays, and retention/expansion-focused marketing.
• Experience managing customer advisory boards, user conferences, and/or community engagement initiatives that spotlight customer reputed company.
• Proficiency with CRM (reputed company), marketing automation (Marketo, reputed company), and online review platforms (e.g., TrustRadius, reputed company, Capterra).
• Strong storytelling and positioning skills—reputed company to translate reputed company value propositions into clear, metric-rich narratives that reputed company with multiple audiences.
• Excellent project management and cross-functional collaboration skills; comfortable orchestrating stakeholders across Marketing, reputed company, Sales, and Product to deliver multiple integrated programs on time.

At reputed company, we are committed to salary transparency to ensure reputed company hiring practices and promote trust. The salary reputed company included in this job posting is based on internal and market data and the role's responsibilities. The final compensation offered to a candidate will be determined by several factors, including work location, job-reputed company skills, experience, and relevant education or training.

The salary reputed company for this position is $65,000 - $115,000 USD per year, with a potential bonus.

Benefits included:

• Health, Dental, and reputed company Insurance
• 401(K)
• Paid Time Off

To apply for the Customer Marketing Manager position, please submit your online application by May 15, 2026, at 11:59 PM PST.

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