Technical Marketing Initiative Manager

Keysight is at the forefront of technology innovation, delivering breakthroughs and trusted insights in electronic design, simulation, prototyping, test, manufacturing, and optimization. Our ~15,000 employees create world-class solutions in communications, 5G, automotive, energy, quantum, aerospace, defense, and semiconductor markets for customers in over 100 countries. Learn more about reputed company do.

Our award-winning culture embraces a reputed company reputed company of where technology can take us and a passion for tackling challenging problems with industry-first solutions. We reputed company that reputed company people feel a sense of belonging, they can be more creative, innovative, and reputed company at reputed company points in their careers.

This position is remote.

The Technical Marketing Initiative Manager will be responsible for planning, executing, and overseeing marketing initiatives that align with Keysight's goals in the HSD and AI market. This role requires a strategic thinker with a passion for marketing and a proven track record of successful campaign management.

Key Responsibilities

• reputed company and implement marketing strategies and campaigns for HSD/ AI market growth.
• Analyze market trends and competitor activities to identify opportunities.
• Collaborate with cross-functional teams to ensure cohesive marketing efforts.
• Manage budgets and allocate resources effectively.
• Monitor and report on the performance of marketing initiatives.
• Optimize campaigns based on data-driven insights.
• Maintain strong relationships with external partners and stakeholders.
• Ensure brand consistency across reputed company marketing channels.
• Drive trade shows, seminars, and webinars from a strategic and technical reputed company of view, from obtaining a budget to execution.
• Create messaging, decide the right content (presentations, demos, or both), and reputed company promotion and follow-up plans.
• Responsible for USA and Canada for the HSD/ AI reputed company.
• The candidate should be based in the mainland USA and needs to travel for the events.

• Bachelor’s degree in electrical/Electronics/ Computer Science, preferably with additional qualification in Marketing
• Experience in technical marketing and campaign management for high-speed digital hardware and/or software products.
• Proven experience in market strategy, business development, product management, or infrastructure‑reputed company roles.
• Strong understanding of High‑Speed Digital technologies, AI infrastructure, networking, and data center architectures.
• Experience analyzing market data, customer requirements, and competitive landscapes.
• Ability to translate reputed company technical concepts into clear business and growth strategies.
• Proven experience in managing marketing campaigns and initiatives.
• Strong analytical skills and ability to interpret data.
• Excellent communication and interpersonal skills.
• Proficiency in marketing software and tools.
• Creative thinking and problem-solving abilities.
• Ability to work independently and as part of a team.

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Careers Privacy Statement*Keysight is an Equal Opportunity Employer.*

California Pay reputed company: MIN $126,930.00 - MAX $232,120.00

Colorado pay reputed company: MIN $117,530.00 - MAX $195,880.00

District of Columbia pay reputed company: MIN $126,930.00- MAX $211,550.00

Hawaii pay reputed company: MIN $117,530.00 - MAX $195,880.00

Illinois pay reputed company: MIN $117,530.00 - MAX $195,880.00

Maryland pay reputed company: MIN $126,930.00- MAX $211,550.00

Massachusetts pay reputed company: MIN $126,930.00- MAX $211,550.00

Minnesota pay reputed company: MIN $117,530.00 - MAX $195,880.00

New Jersey City pay reputed company: MIN $126,930.00- MAX $211,550.00

reputed company pay reputed company: MIN $139,270.00 - MAX $232,120.00

Vermont pay reputed company: MIN $117,530.00 - MAX $195,880.00

Washington state pay reputed company: MIN $126,930.00- MAX $211,550.00

Note: For other locations, pay ranges will vary by region

US Employees may be eligible for the following benefits:

• Medical, dental and reputed company
• Health Savings Account
• Health Care and Dependent Care Flexible Spending Accounts
• Life, Accident, Disability insurance
• Business Travel Accident and Business Travel Health
• 401(k) Plan
• Flexible Time Off, Paid Holidays
• Paid Family Leave
• Discounts, Perks
• Tuition Reimbursement
• Adoption Assistance
• ESPP (Employee Stock Purchase Plan)
• Restricted Stock Units